min Webinar:
The Big Three Social Networks…Or How Can Publishers Play and Profit from Twitter, Facebook, and LinkedIn?

On-Demand Version

Each registration comes with access to the archived version of the program and the materials for 1-year.
The Webinar first aired in May 2009.

• Speakers
• Who Should Attend?
• How Does It Work?
• What Equipment Do I Need?
• Questions?

About the Webinar:

Join us for min’s Webinar where you’ll hear from some of the top social networking pros how media companies like yours can become successful players in the social networking universe. Are there proven ways to leveraging your editors’ posts, widgets, social applications and branded groups that follow your readers? And can you make money at it?

The hottest properties on the Internet right now have a recipe few others seem able to beat. At this Webinar from the most trusted brand in media information – min – you will learn how to plug in, play along with Twitter, Facebook, and LinkedIn and find ways to profit and grow media businesses from their models. These gorillas in the marketplace attract a prohibitive majority of social exchanges, and increasingly they are the places users discover new content. Most attempts to mimic social networks within individual content brands have failed, so more publishers are searching for ways to plug into the networks their readers already established elsewhere.

Invest in this Webinar, and you and your team will learn:

• Successful ways to leverage Twitter to gain traffic and deepen relationships
• Widget/application strategies that make money by distributing both your content and your advertisers
• Tracking your brand on social networks to measure the effectiveness of your outreach and the potential audience for your brand
• The value of using APIs like Facebook Connect and LinkedIn tools that ties your site experience with the social network
• To create content that gets picked up and passed along on social networks like Reddit and Digg
• When to put your content into social networks and when to put your people there
• How to leverage groups in Facebook and Linked In as brand builders and as market research and editorial development tools
• What users expect from media participants in the networks
• How to find your readers on the networks and better understand what they want to do there
• How to staff your social network program. Who should be doing what for how long each day?
• How to leverage all of the major social networks to promote and create additional ROI from live events.
  
  
  Speakers:

	Derek Hulitzky Vice President, Event Marketing & Conference Programs Computerworld & InfoWorld
	Jeff Ragovin VP of Sales Buddy Media
	Sandor Marik Director of Marketing Conde Nast Digital
	Moderator: Steve Smith Digital Media Editor min

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Who should attend?

Sales Producers and Managers of all Sizes at Consumer & Business to Business Magazine Brands, including:

• Marketing Managers
• Marketing Directors
• VPs of Marketing
• Brand Managers
• Audience Development Marketing
• Editors
• Editorial Directors
• Online Editors
• Publishers
• Research Directors
• Sales Managers/Directors

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How does the Webinar work?

The live audio is delivered to your location over the telephone or your computer speakers. The Power-Point presentations are presented over the Internet and are available to print out before the program. This is like a talk-radio program with visuals on the Web. You and your team will be able to have a live Q&A with all the speakers.
You need Real Player or Windows Media Player installed on your computer. If you do not have either, please follow the instructions below to download and install them. Or if you prefer, a phone for the audio and an Internet connection to let you watch the slides and other information on the Web will suffice. No other downloads or special hardware - a dial-up connection will work fine.

• One (1) set of materials (you may make copies for all of the persons you invited to listen to the program);
• One (1) toll-free connection to the seminar (if you select the audio connection), and
• One (1) Internet connection to the seminar.

Use speakers on your computer or speakerphone on your telephone and invite your entire staff to attend for one low price of $329.00 USD per site.

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What equipment do I need?

For the audio connection:

• A computer with Real Player or Windows Media Player installed. When you log into the Virtual Seminar, your computer will be taken through a brief configuration check and will let you know if you're missing any software.
• If you do not have Real or Windows, a touch-tone telephone will work also. It works best to use a speakerphone so that others can listen too.

For the Internet connection:

• PC: 166Mhz Pentium-based PC or better
• Operating system: Windows 95, 98, NT, 2000, XP
• Browser: For optimal viewing experience, we recommend using Internet Explorer 6.0 or higher. However, any version of IE 4.0 or higher will work. For Netscape, only versions 4.x are supported at this time.
• Internet connection: 28.8 or faster connection
• Display set at 1024 x 768 or 800 x 600
• Mac users are encouraged to use Firefox 2.0 (or later) with Real Player to view the webcast. You can also test your system using the system test button in menu on the left hand side.

Player Downloads

If using Microsoft Windows Media Player, Version 6.4 or later is required.
Download a supported Microsoft Windows Media Player

If using RealPlayer, Version 7.0 or later is required.
Download a supported RealPlayer

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Questions?

If you gave questions about the program, please contact marketing coordinator Saun Sayamongkhun at ssayamongkhun@accessintel.com or 301-354-1610; If you are having any technical difficulties or need assistance meeting the requirements above, please contact our Technical Support Center at 1-866-709-8255 or click here.

*min does not offer any refunds for the webinar. All sales are final.

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