BIOGRAPHY

Karthik Krishnan
Vice President
Reed Business Interactive

Karthik Krishnan is a seasoned Online Media professional with strong experiences in online strategy, sales management, audience & business development, and technology. He is currently the Director - Interactive Media and Sales Management at Reed Business Interactive and is responsible for improving the financial performance and audience engagement of Reed's 44 core online brands such as Broadcasting&Cable, Multichannel News, and JCK. For the past 2 years, his brands have been growing revenue at ~2.5 times the industry average while page views are up 25+% YOY.

Prior to joining Reed, Karthik was a Principal at Agilone, a marketing analytics firm. He was responsible for building a relationship marketing practice aimed at maximizing profits by identifying opportunities, and implementing best practices across the customer lifecycle: Acquisition, Development, Retention and Service. He was also with Rodale, publisher - healthy active living magazines and books for over 8 years

He serves on two non-profit boards - NY Public Allies and East River Development Alliance. He was actively involved with the Bill Clinton Foundation. Some of the non-profit initiatives he has worked on include - developing Harlem (New York City) into a business and tourist destination, and Doubling agricultural production in India.

Karthik has an MBA from New York University - Stern School of Business. He received the distinction "Stern Scholar" and was inducted to the "Beta Gamma Sigma" honor society. He has a Bachelors in Engineering from Coimbatore Institute of Technology and was conferred the "Student of the Year" and "Best Outgoing Student" awards.

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