Meet the Intriguings and SuperstarsThe TMZ of tech blogs A true believer in the power of magazines to catch attention A marketing blogger with a name brand A b2b veteran leads a company out of bankruptcy An advertising venue for luxury brands such as Mercedes-Benz and Porsche A leader in helping brands monetize their digital content IDG’s social media marketing proselytizer An editorial superstar reemerges A shiny online magnet for women Winner of a 2009 National Magazine Award for Overall Excellence
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Being a risk-taker has paid off handsome dividends for Walter. Having helped build Agricultural Online, the digital extension for Successful Farming (and Meredith’s first-ever Web site) 14 years ago, Walter applied his masterly skills as a cutting-edge innovator and pioneer in the digital space to his most recent social media initiative: the launch and development of Farmers for the Future, a social network for young and beginning farmers. The venture has been so successful that Walter is frequently called upon in the agricultural community to speak on social media or provide guidance on how to develop social media programs. Walter is unusally modest, and credits his success to finding and collaborating with talented individuals. But he also cites another more elusive factor: “The muses have been willing to whisper a word or two to me over the years,” he quips.
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