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<title>MinOnline :: Media Industry Newsletter</title>
<link>http://www.minonline.com</link>
<description>MinOnline</description>
<language>en-us</language>
<copyright>2012</copyright>
<pubDate>Sun, 12 Feb 2012 9:47:03 EST</pubDate>

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<title>min’s Exclusive Review and Chart of Magazine Circulation, Second-Half 2011: Part 1--The Newsstand Collapse Is Stunning, But Not Universal</title>
<description>Let us be frank: the “lowlight” of last week’s Audit Bureau of Circulations’ release of the consumer magazines’ second-half 2011-versus-2010 Fas-Fax is the acceleration (or deceleration) of the newsstand decline that has nearly been consistent for a generation. The 17-up/73-down...</description>
<link>http://www.minonline.com/min/19908.html</link>
<pubDate>Fri, 10 Feb 2012 17:02:28 EST</pubDate>
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<title>‘Motor Trend’ Accelerates Video Strategy With YouTube Partnership</title>
<description>Video for magazines can be a conundrum. For years, all the statistics and even many brand advertisers pointed towards print brands getting on the video bandwagon. This is where the strongest ad growth appeared to be, and brands are already convinced of the value of sight, sound and motion. This stuff should...</description>
<link>http://www.minonline.com/min/19909.html</link>
<pubDate>Fri, 10 Feb 2012 17:02:28 EST</pubDate>
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<title>Enthusiast Magazines’ Ad-Page Review: All Bridal Titles Are Local</title>
<description>The variation of the late House speaker Tip O’Neill’s All politics is [sic] local applies to the IMS/The Auditor-prepared chart because 14 out of the 20 listed bridal titles are regionals. However, that has changed in 2012 with Condé Nast merging the 16 Brides regionals into the national...</description>
<link>http://www.minonline.com/min/19910.html</link>
<pubDate>Fri, 10 Feb 2012 17:02:28 EST</pubDate>
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<title>‘Woman’s Day’ Is Having A Sponsor-Enriched Red Dress Awards</title>
<description>The nine-year-old event salutes the fight against heart disease (easily the biggest killer of woman and men), and WD publisher/chief revenue officer (since January 2010) Ginger Sutton tells min that sponsorship for the February 15 Red Dress Awards at New York’s Jazz at Lincoln Center is at an all-time...</description>
<link>http://www.minonline.com/min/19911.html</link>
<pubDate>Fri, 10 Feb 2012 17:02:28 EST</pubDate>
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<title>In Putting Katharine McPhee on the March Cover, “Self” Editor-In-Chief Lucy Danziger Is Happily Smash-Ed</title>
<description>Compliments go to the ESP of Danziger and her staff for choosing two blockbuster covers in second-half 2011--The Biggest Loser host Alison Sweeney (August) and singer/Weight Watchers spokesperson Jennifer Hudson (September)--that were the catalysts to Self’s +2.9% newsstand. Now...</description>
<link>http://www.minonline.com/min/19912.html</link>
<pubDate>Fri, 10 Feb 2012 17:02:28 EST</pubDate>
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<title>'Sports Illustrated’s' 2012 Swimsuit Will Make An Even Bigger Splash...</title>
<description>The magazine’s mid-winter Beach Party has grown from football-to-baseball “filler” in 1964 to a franchise that SI president (since December 2010) Mark Ford says kicks in at least 7% of the magazine’s huge revenues (with that formula, the 2011 ad-revenue portion, per Publishers...</description>
<link>http://www.minonline.com/min/19913.html</link>
<pubDate>Fri, 10 Feb 2012 17:02:28 EST</pubDate>
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<title>Alec Baldwin Offers This Kardashian “Tackling Dummy”</title>
<description>The 30 Rock star appeared on NBC’s pre-Super Bowl NFL Honors (February 4), and in the aftermath of the Kim Kardashian-Kris Humphries...</description>
<link>http://www.minonline.com/min/19914.html</link>
<pubDate>Fri, 10 Feb 2012 17:11:44 EST</pubDate>
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<title>Spanfeller Media Group To Launch &quot;Active Times&quot; On The Web This Spring</title>
<description>Second salvo by founder (2009)/ceo Jim Spanfeller (2001-2008 Forbes.com president) follows The Daily Meal, with a similar informational service format. &quot;Active Times will tell readers what to do...</description>
<link>http://www.minonline.com/min/19915.html</link>
<pubDate>Fri, 10 Feb 2012 17:45:21 EST</pubDate>
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<title>The 90 Incredible Years Of Helen Gurley Brown</title>
<description>She will reach the milestone on February 18, when 47 out of Helen Gurley Brown's 90 years will have been with Hearst Corp. and Cosmopolitan. Her brilliance came as editor-in-chief (May 1965-January 1997) and continues in that capacity as Cosmo International editor. It is well-known that the Arkansas-born...</description>
<link>http://www.minonline.com/min/19916.html</link>
<pubDate>Fri, 10 Feb 2012 17:48:54 EST</pubDate>
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<title>Up to 100 Positions Will Be Terminated in Ziff Davis Enterprise Sale to QuinStreet</title>
<description>The fallout from the sale on Friday (Feb. 3)  of Ziff Davis Enterprise Group to online marketing and lead-gen company QuinStreet is beginning to take shape, and apparently it's severe. Sources with direct knowledge of the transaction told Folio: yesterday (Feb. 6) that as many as 30 people were let go...</description>
<link>http://www.minonline.com/min/19891.html</link>
<pubDate>Mon, 6 Feb 2012 18:55:40 EST</pubDate>
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