http://www.minonline.com MinOnline en-us 2012 Sun, 12 Feb 2012 10:53:49 EST No pain, no gain? Apparently so. The professional health-care print market ingested almost $700 million in advertising in 2011, a 5% year-to-year gain on top of a similarly vibrant 2010, for another clean bill of health. Led again by Elsevier and No. 2 publisher Advanstar—whose Medical Economics added... http://www.minonline.com/boxscores/b2bprint/b2bprintbycategory/19897.html Wed, 8 Feb 2012 13:21:41 EST Let us be frank: the “lowlight” of last week’s Audit Bureau of Circulations’ release of the consumer magazines’ second-half 2011-versus-2010 Fas-Fax is the acceleration (or deceleration) of the newsstand decline that has nearly been consistent for a generation. The 17-up/73-down... http://www.minonline.com/boxscores/printboxscores/otherconsumer/circulationcharts/19908.html Fri, 10 Feb 2012 17:02:28 EST The variation of the late House speaker Tip O’Neill’s All politics is [sic] local applies to the IMS/The Auditor-prepared chart because 14 out of the 20 listed bridal titles are regionals. However, that has changed in 2012 with Condé Nast merging the 16 Brides regionals into the national... http://www.minonline.com/boxscores/printboxscores/consumerprintboxscores/enthusiast/19910.html Fri, 10 Feb 2012 17:02:28 EST Automotive, engineering and electronic categories took the lead in November 2011 with b2b titles from Penton Media's Microwaves & RF, Associated Business NASA Tech Briefs and SEMA News (Performance After). See the top 20 titles in November (2011 vs. 2010) sorted by highest ad-page gains supplied by... http://www.minonline.com/boxscores/b2bprint/b2bprintbycategory/19795.html Tue, 24 Jan 2012 15:09:29 EST Tracking the b2b magazine category markets for print advertising January - November 2011 vs. 2010 (data supplied by IMS/the Auditor) showed of the 16 categories, 11 had overall ad-page gains from Jan-Nov. while only six showed overall gains in of November proper. Biggest category increases that month were... http://www.minonline.com/boxscores/b2bprint/b2bprintbycategory/19842.html Wed, 1 Feb 2012 14:15:58 EST An unsteady economy does not seem to affect the enthusiasm for cars, as demonstrated by the steady advertising growth of the b2b print mag automotive category (+2.95% Jan.-Nov. 2011 compared with 2010/+4.94% in Nov.) according to IMS/the Auditor data. (See chart below.) Michael Willins, content... http://www.minonline.com/boxscores/b2bprint/b2bprintbycategory/19873.html Sun, 5 Feb 2012 7:14:48 EST Taking a look at print magazine advertising for the tail-end of 2011 (based on data from IMS/the Auditor), two categories stand out in ad-page gains in November: Electronics (+9.06%) and Engineering (14.52%).   In the electronics category, Microwaves & RF has shown a steady growth in ad sales from 2010 to... http://www.minonline.com/boxscores/b2bprint/b2bprintbycategory/19874.html Sun, 5 Feb 2012 7:47:55 EST MIN’S WEEKLY BOXSCORES (week of February 6, 2012) Issue Date 2012 Ad Pages Issue Date 2011 Ad Pages % of Diff. YTD 2012 YTD 2011 % of Diff. AMERICAN PROFILE 2/05 6.55 2/06 9.10 -28.02 48.72 70.14 -30.54 BLOOMBERG BUSINESSWEEK 2/06 23.40 2/07 29.19 -19.84 125.29 133.11 y -5.87 CONGRESSIONAL QUARTERLY... http://www.minonline.com/boxscores/printboxscores/consumerprintboxscores/consumer/19863.html Fri, 3 Feb 2012 18:01:43 EST Tackling social media in the b2b media is an entirely different animal than consumer. In fact the first five sites in our top Twitter follower chart are consumer/b2b hybrids. PR News, a sister brand to min at Access Intelligence, is taking social media very seriously, to a tune of 2,774 more followers in... http://www.minonline.com/boxscores/b2bmagazinesites/b2bdigmedia/b2btwitter/19835.html Tue, 31 Jan 2012 10:16:26 EST As digital access becomes as ubiquitous as it is widely distributed across a range of devices, the traditional ebbs and flows of online activity have become less predictable. One online habit that has not diminished over the years, however, is the Thanksgiving and Christmas rush towards shopping and recipes... http://www.minonline.com/boxscores/b2bmagazinesites/consumerdigboxscores/mindigital/19812.html Fri, 27 Jan 2012 17:17:24 EST