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SocialMedia Networks Expands Business School Series to Additional U.S. and U.K. Cities SAN FRANCISCO, May 16 /PRNewswire/ -- SocialMedia Networks is pleased to announce the continuation of its recent educational event for advertisers and developers, the SocialMedia Business School. Due to market need and positive feedback from the first Business School event in April, SocialMedia Networks is taking the show on the road, with stops in Los Angeles, New York and abroad to London in June. (Logo: http://www.newscom.com/cgi-bin/prnh/20080429/AQTU109LOGO) SocialMedia Networks, the largest social advertising network with over 5,000 applications, will gather industry specialists from its field of experts to share tips on how to tap into and communicate with consumers whose purchasing behaviors are influenced more by their peers than any other form of mass marketing. The five-course series of sessions will educate and guide advertisers and developers interested in learning how to turn social applications into successful revenue building business plans. "Education is key for leveraging social advertising. Numerous opportunities are available for advertisers and developers within social networks, reaching consumer where they live -- online," says CEO of SocialMedia Networks, Seth Goldstein. "However, developers have reached out, asking for help -- 'Help me turn my app into a real business. Provide me with real tools and data, and work with me to create a business model specific for my app that I can share with prospective employees and investors.' These are the key issues we address at SocialMedia Business School. We are excited for the chance to bring together social media gurus and developers, focusing on real world examples of how to turn apps into money. We know what advertisers need to be comfortable investing in this space, and we have been deeply embedded in the creative developer community over the past year. It is our goal to connect these two communities for mutual benefits and return." Developers will learn who their audience is, how to measure success for their business and best practices for the marketing of advertising within social media, including applications and widgets. Classes include topics on Analytics, Marketing, Brand Advertising, Performance Advertising, and Business Planning. Analytics is about answering questions for developers who are new to social media ad metrics and the tools needed for analyzing users. Attendees will learn how to market their social media application through paid ads and organic organic social media optimization to reach the largest audience possible. Brand advertisers will discuss their unique campaign needs and how to integrate brand experiences within custom social media ads. Correspondingly, performance advertising experts will review best practices in CPA (cost per action) advertising and advise on how to turn clicks into cash. Rounding out the day, SocialMedia experts will host an interactive session on Business Modeling and share examples of social media ad campaigns -- which ones have been successful and why. For more information on the SocialMedia Business School, upcoming dates, and to register, please visit smbizschool.com. About SocialMedia Advertising Network: SocialMedia Networks enables developers of social media applications to monetize their traffic by providing marketers with the ability to advertise within applications. The company had created the SocialMedia Advertising Platform, which currently delivers over 3B ads per month on applications running within Facebook, Bebo, Hi5 and Myspace. SocialMedia Networks has learned what developers and advertisers need first-hand, having internally produced hit Facebook applications such as FoodFight (throw virtual food at your online friends) and Happy Hour (send that friend a virtual cocktail), which have been installed by over 10 million consumers. SocialMedia Networks is based in Palo Alto and San Francisco, CA, with a seasoned leadership team that has been building businesses in the online advertising space for the past 10 years. Interested in joining the conversation? Please visit: http://www.socialmedia.com/ SOURCE SocialMedia Advertising Network COMMENTS
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