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B2B FEATURE PERSON
Greenfield Plugs Into Automation WorldFriday, June 17, 2011 Summit Media Group has recruited veteran industry journalist David Greenfield to serve as media and event director for Automation World magazine, serving the manufacturing automation industry. Greenfield was editorial director for Design News magazine at UBM and editorial director of Control Engineering at Reed. He has also been publisher of Manufacturing Business Technology and founded the LinkedIn Automation and Control group, which reached 14,000 members. At Summit, Greenfield will be charged with growing the Automation World brand across print, Web and events and to deploy custom content as well as tablet apps. Automation World is an eight-year-old publication from Summit founded by editor Gary Mintchell. Summit says that the Greenfield hire reflects the company’s commitment to invest in editorial even as many b2b publishers are continuing to cut back resources.
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