Get Media Industry Alerts
Visit min's sister site:


Facebook  Twitter  LinkedIn   Google+   
Latest Issue »
Subscribe Now »
Get 4
Free Issues »
BREAKING NEWS & VIEWS

Top 5 Group Pubs: First Half Puts Condé in 'Vogue'


Thursday, September 15, 2011


As we take a look at the group publishers' ad-page review for first-half 2011 versus 2010, we count 22 (with Hachette Filipacchi Media now fully nestled in Hearst Magazines) in the mix. Condé Nast (19 titles) is the ad-page-gain leader with +280.72 more ad pages in the first six months of 2011 than in the same period 2010, with Vogue contributing 109.15 of them. Bonnier (18 titles) is second with +227.72, thanks to the now (as of September 2011) digital-only Motor Boating

Cumulative ad-page total for the 22 groups was 65,550 in first-half 2011 compared with 64,930 in 2010, producing a minor 620-page gain (+ 0.96%). Twelve of the publishers were up in ad pages and 10 were down.

First quarter group publishers' statistics were better with a +2.30% differential. But min's September monthly boxscores showed some worsening conditions,  -3.68% for the 173 magazines tracked, which suggests an impact from the troubled economy. The October boxscores will be released Friday afternoon (September 16) with the September 19 min.

Stay tuned for min's third-quarter group-publisher review later this fall to get an even fuller picture of this year's ad-page history.
.
These top 5 group publishers are still soaring.
(For more, see our premium first-half chart and analysis.)



Condé Nast Bonnier Corp. Wenner Media Source Interlink Time Inc.

Greer Jonas is managing editor of min.



If you have breaking news to share please contact min's editors.


Friend Us on Facebook at www.facebook.com/minOnline.

COMMENTS
Up and Coming

Finalists Announced! min's Editorial & Design Awards

Webinar
Building A Mobile-First Ad Portfolio -
That Drives Growth
Oct. 23 | 1:30 - 3 p.m. ET
Register

Breakfast with the minsiders
2015 Outlook: How to Thrive in a Hyper-Fragmented Media World
Nov. 6 | Yale Club, NYC
Register

Webinar
The Future of Native Advertising is Right Now
Nov. 20 | 1:30 - 3 p.m. ET
Register

Search Jobs
Media Jobs

White Papers
Get even smarter.  Need a quick primer on a media topic? Download a white paper!

Optimizing Your Printer Services - By MRI

Media Insights: minsider Viewpoints from the Front Lines - By min


View Whitepapers
min Contests

min contests
Want to sponsor a min contest?

Inside min This Week
Events Calendar


All Events




min
Free Eletters — Sign up Now