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BREAKING NEWS & VIEWS

New York to Increase Design Hunting Frequency Next Year


Thursday, June 21, 2012

Citing strong response to is debut May issue of Design Hunting, New York magazine says it will publish March and September 2013 issues. The launch issue included 74 ad pages, and the overwhelming majority (74%) represented clients that were new to the New York brands.

The company says that the issue’s mix of aspirational design examples and practical resource guides fill a need in the shelter category. The advertising in the debut issue was a blend of domestic and global brands as well as local resources, showrooms and merchants.

The book, design edited by New York magazine designer Wendy Goodman will also be edited by Lauren DeCarlo. Publisher Larry Burstein says in a statement, “We have tremendous momentum in the design category now, and we’re looking forward to building on it with two Design Hunting issues next year. Design Hunting clearly fills a void in the marketplace for both readers and advertisers. Wendy Goodman’s irresistible visuals combined with her unique voice have made the magazine a standout.”

Contents of the May issue are online.


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