BREAKING NEWS & VIEWS
Condé Nast Videos Go 'Over the Top'
Monday, December 9, 2013
The next great migration of Web content will be to television. As connected TVs as well as set-top boxes or such so-called “over the top” (OTT) devices as Apple TV, Roku and now Chromecast attract users, the hunt for digital video is on. After exponential growth online in the last year, Condé Nast Entertainment--the digital video network of its magazine brands--is coming to the Roku box.
In November, CNE first appeared on the set-top box and started streaming programming from GQ, Glamour, Vogue, Wired, Teen Vogue, Vanity Fair and Style.com. Among the channels this brings over 600 episodes of content to Roku.
CNE will make available to Roku all future channels of digital video content. A channel for Epicurious.com, for instance, is in the works.
CNE now produces up to 40 new episodes a week on a growing portfolio of regular shows. It is syndicated on YouTube, AOL and Daily Motion.
The Dawn Ostroff-led CNE has had a meteoric rise in video audience just this year. According to a comScore report for October, the network was the 23rd most visited video property, a rise of 86 spots since February. It commands a monthly user base of 15 million.
Parks Associates reported this fall that 14% of broadband households in the U.S. have some form of streaming media device connected to their TV. Among them, 37% primarily use a Roku box while 24% primarily use Apple TV.
If you have breaking news to share please contact min's editors.
Stagnito Business Information
Star Tribune Media
Associate Editor/Content Specialist
Specialty Food Association
New York City
Audience Development Director
Sosland Publishing Company
Kansas City, MO
Get even smarter. Need a quick primer on a media topic? Download a white paper!
Optimizing Your Printer Services - By MRI
Media Insights: minsider Viewpoints from the Front Lines - By min
|Copyright © 2016 Access Intelligence, LLC. All rights reserved. Reproduction in whole or in part in any form or medium without express written permission of Access Intelligence, LLC is prohibited. For more details please see Terms and Conditions.|