BREAKING NEWS & VIEWS
Andy Leisner Promoted to Group Publisher of Bonnier Motorcycle Group
Tuesday, May 21, 2013
Andy Leisner, publisher of Cycle World since Bonnier Corp. acquired the 236,000-circulation monthly from Hearst Magazines in October 2011, added the nine Bonnier-bought motorcycle titles from Source Interlink Media in being given the new title of group publisher of the Bonnier Motorcycle Group by corporate executive VP (since Jan. 2013) Eric Zinczenko.
The Irvine, Calif.-based Leisner looks "corporate" himself, but he is a former professional motorcycle racer, and we can presume that he has experienced Dirt Rider (one of the new titles in his domain) personally.
Motorcycles--be they racing or marketing--have comprised his entire career.
Zinczenko calls Leisner "an energetic and inspirational leader who empowers his people. [These are] all qualities that make him the perfect choice to lead our new group."
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