BREAKING NEWS & VIEWS
People Mag Gets Royally ‘Appy’ on Facebook and iPad
Monday, April 11, 2011
The app lets user choose from a range of classic British royal postage stamp styles and upload their own digital photo to blend in with the image. You can save the stamp and post and share with your social network. The app will be available through May 1. It was designed in partnership with social media marketing firm SocialTyze and software provider Friend2Friend. People has over 1 million fans to its Facebook page.
On another app platform, People has also released recently the Royals Book App for $7.99 in the iPad App Store. The app is based on the older newsstand book, The Royals: Their Lives, Loves and Secrets, which was recently updated. In addition to re-purposed content from the book, the iPad app has interactive galleries, images of royal tiaras and hats, as well as a guide to the cast of characters behind castle walls. And of course, People.com has an extensive standing package of news and retrospectives online that will lead up to comprehensive coverage on the big day.
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