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BREAKING NEWS & VIEWS

Brandon Holley Returns to Print, Leads Lucky
Wednesday, September 8, 2010

Brandon Holley jumped over to Yahoo after a long, successful career in print, and now the former editor of Yahoo! Shine and Jane returns to the fold, so to speak, with Condé Nast announcing today that Holley is Lucky's new editor-in-chief.

She succeeds Lucky founding editor-in-chief (Dec. 2000) Kim France, who leaves just short of the women's shopping/fashion monthly's 10th anniversary. Lucky's current 1.1 million rate base is more than double the launch's 500,000.

Holley helped launch the wildly successful Shine women’s service site for Yahoo and built its audience to 25 million monthly uniques in just a few short years. She is returning to CN where she led Jane between 2005 and 2007. Earlier in her career, Holley worked as senior editor at GQ as well. For Hachette Filipacchi she helped launch ELLEgirl in 2001. She has also worked at Rolling Stone, Time Out New York and Paper magazines.

In a statement, CN editorial director Tom Wallace said he expects Holley to leverage her cross-platform expertise in developing Lucky across multiple media. The magazine launched in 2000 with a focus on shopping and fashion.



















If you have breaking news to share please contact Steve Smith at ssmith@accessintel.com

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