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BREAKING NEWS & VIEWS

Fashion Mag JONES Goes National
Monday, April 26, 2010

JONES, a 5-year-old regional fashion and style magazine for multicultural women from The Northstar Group, launched nationally last week. The shopping and style guide was launched in the Houston area by founding editor Tracey Ferguson and has teamed up with attorney/publisher L. Londell McMillan of Northstar to begin national distribution. The magazine targets African-American and multicultural women. Model Veronica Webb is on the cover of this first nationally distributed issue.

In tandem with the widespread launch of JONES magazine, Jonesmag.com is the face of the brand online. Here users find a personalized shopping experience as well as galleries, articles, video and blogs. The site works with e-commerce provider ShopStyle to build an extensive online store under the JONES brand. Online bloggers include model Beverly Johnson, the first African-American model featured on the cover of Vogue.






















If you have breaking news to share please contact Steve Smith at ssmith@accessintel.com

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