 |
|
|
|
|
|
BREAKING NEWS & VIEWS
A Flatter, Sexier Cosmo Site  more of a magazine-like look and feel, with larger image blocks and bolder headlining, the redesign brings more of the Cosmo content to the surface. Topmost among the innovations is a drop-down nav bar with illustrated links into specific features and popular articles rather than generic links into subsections. In some ways the new nav design blends the best of a magazine table of contents with the demands of site navigation. A thumbnail for a featured article is always present. The right rail of the site is now populated with all of the interactive features and prominent eye-candy games and sweepstakes, video and newsletter signups. Following the new dictum that every page should behave like a home page, Cosmopolitan.com now reiterates its “Hot Right Now” panel of most-accessed articles on interior channel pages. The entire site has a lighter, less cluttered feel, yet its use of drop-downs, video and feature carousels manages to bring much of the best content to the home page. Cosmopolitan has experienced significant growth in the last few years online. According to min’s Digital Boxscores for April, the site had about 2 million monthly uniques consuming nearly 50 million pages. If you have breaking news to share please contact Steve Smith at ssmith@accessintel.com |
 Sr. Marketing Manager, Confidential
Online Media Sales Executive, eBusiness, Reed Exhibitions Web Programmer, Werner Publishing Corp Media Jobs | Job Alerts | Post Your Resume min Social Networks
Join us on  Follow us on  White Papers
Get even smarter -- download a white paper today.
 Featured White Papers:All Content is Now Evergreen By nstein  Making the Move: Tips on How to Create Digitally-Optimized MagazinesBy Nxtbook Media Design ... more Whitepapers min Contests
min Press
 Twitter Best Practices for Media Companies
 Events Calendar
February 16, 2010 min Webinar: How to Monetize Your Video Streams Now Learn More February 25, 2010 Managing and Monetizing the Magazine Content Eco-System Learn More February 28-3, 2010 4A's Transformation 2010 Learn More |
.jpg)
Internet Sales Guidebook| Copyright © 2010 Access Intelligence, LLC. All rights reserved. Reproduction in whole or in part in any form or medium without express written permission of Access Intelligence, LLC is prohibited. For more details please see Terms and Conditions. |
