min’s 2011 Editorial & Design Awards: Website Redesign

11/07/2011

 

Website Redesign (Online)

Women’s Wear Daily (WWD.com) Web Site Redesign:  Fairchild Fashion Media

Women’s Wear Daily (WWD.com) Web Site Redesign: Fairchild Fashion Media

Like any great designer reinventing a classic, the WWD.com team augmented its best assets and added new, current elements when it came time to redesign the venerable fashion daily’s Web site.

Their goals were threefold: provide a platform to handle and expose around-the-clock breaking news coverage, augment ease of use and navigation, and provide readers with clearly defined business tools.

“We know WWD.com is an important research tool for business and education alike, says Dan Shar, vice president/GM, digital, Digital Fairchild Fashion Media. “We’ve set out to create tools to help the cause.”

New tools include the WWD directory of information on companies, designers, and other people in the industry a robust image search and article finder, and a career service and events calendar.

Honorable Mention:

  • BHG.com Redesign: Better Homes and Gardens
  • CRN.com Relaunch: Everything Channel, Division of UBM
  • ExecutiveTravelMagazine.com Relaunch: Executive Travel
  • TheFADER.com: TheFADER, Inc.

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