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MIN DIGITAL
NY Times Looks for Licensing Revenues in Web Video Print brands are TV brands now. The Web has made multimedia production imperative, and with over 40 billion streams served in a given month in the U.S. alone, Web users have declared loudly that they want their Web video. But how do publishers make the most financially of the hours and hours of clips...
COMMENTS
1.
Or, a person who wants video could just look harder for something FREE-but-similar on the web. Licensing is a time-honored scheme based entirely on scarcity, not abundance. Memo to NYT (and apologies to the Buggles): Internet killed the scarcity star.
Posted by Doug on Thursday, March 18, 2010 @ 12:36 PM
2.
Let's see; 24.95 a month for my NYT Online ISP and Home Page. Sounds fair. That's $250,000,000 million a year for starters. Now add in some ad revenue from (Google, Yahoo, MSN?) clicks and we're talking big money here-maybe.
Posted by Barry Dennis on Friday, April 2, 2010 @ 02:31 PM
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