Facebook  Twitter  LinkedIn  

Visit min's sister site:
MIN DIGITAL

Facebook Likes People Mag and Broadcast News
Steve Smith

Comment Print Email Article Database Share on Delicious Del.icio.us Digg Digg RSS  Share on LinkedIn Click to share this post on Twitter Reprints

Does Facebook traffic favor TV brands and does Google News favor print? Facebook has become an enormous driver of traffic to news and information sites in the last year. As we reported recently, metrics firm Hitwise found that this popular social network even beats out Google now as the Web’s chief...


Wait! Passport, please…

In order to access this section on minonline, we need you to complete the free registration below. This is a quick, one-time set up that will allow you to access certain sections of minonline and stay informed on the latest news, research, insider scoops, and more!

For full site access, click here.

First Name*:
Last Name*:
Job Title*:
Company*:
E-Mail Address*:

Note: All fields are required.

 


COMMENTS
1.
It's not so much of a mystery. It's really a matter of intent. People are on Facebook generally for entertainment/relaxation purposes, not to learn news, so the sites they click into tend to be more entertainment-based sites. Those who visit Google News are there specifically to find out about what's happening in the news (and Google News was created to meet that demand), and text-based brands are always going to have a leg up in that context over video-based brands because they produce a type of content that's perfectly matched to the distribution platform. So it's a bit misleading to say that "Facebook likes" TV brands. It's really that TV brands are a better match for the Facebook community's intent, while print-based news brands are a better match for Google News readers.
Posted by Rachel on Wednesday, March 3, 2010 @ 02:45 PM

Post a Comment

Name:
Email:
Comments:

Please enter the letters or numbers you see in the image.



Min Digital Archives

Comment Print Email Article Database Share on Delicious Del.icio.us Digg Digg RSS  Share on LinkedIn Click to share this post on Twitter Reprints
Search Jobs
Media Jobs

App Central

min's App Central (for min subscribers only): Stay on top of mobile app developments with exclusive app reviews, analysis and data.

Please enter the following information to have a link to The Skinny emailed to your iPhone:

White Papers
Get even smarter -- download a white paper today. 


... view Whitepapers
min Contests

min contests
Want to sponsor a min contest?


  Events

      Best of the Web, April 3, 2012

min's Sales Executive of the Year Awards
Call for Entries

min Press

min's Mobile App Report

 View Details
                           

min Presents: The Most Intriguing & Top-Selling Magazine Covers 2007-2010Intriguing & Top-Selling Magazine Covers

 View Details
                           

State of Digital MediaThe State of Digital Media

 View Details
                                                      

                                    Internet Sales            Guidebook

 View Details

All min Press

Inside min This Week
Events Calendar

min's Best of the Web Awards
Event April 3, 2012 at the Grand Hyatt, NYC
Register Today!


min Webinar:
Tablets 2.0: Generating a Revenue Plan for the Tablets Platform
December 8, 2011 1:30-3:00 p.m.
Available on Demand


All Events




min
Free Eletters — Sign up Now
HOME | PUBLICATIONS | AWARDS | EVENTS | TRAINING | E-LETTERS | BOXSCORES | MEDIA JOBS | FREELANCE JOBS | ADVERTISE | SERVICES | SITEMAP | CONTACT US
Copyright © 2012 Access Intelligence, LLC. All rights reserved. Reproduction in whole or in part in any form or medium without express written permission of Access Intelligence, LLC is prohibited. For more details please see Terms and Conditions.