Monthlies’ -23.62% Ad-Page September Has A Fashion Rocks Asterisk

Comment Print Email Article Database Del.icio.us Digg   LinkedIn Twitter Reprints

We are not being Pollyanna-ish, but a differential nearly six points worse than August 2009’s -17.81% comes with an explanation. It was the economy-caused discontinuing of Fashion Rocks that turned serious minus differentials at 12 Condé Nast monthlies into lopsided ones. We documented the seven...

• Monthlies’ April Ad Pages Do A +0.04% (March) To -0.04% Reversal 
• Brenda White’s The Reinvention Agenda: E-Reading The Future 
• In Rejoining American Media as Executive VP/Group Publishing Director, Diane Newman Says That Reuniting With David Pecker Feels So Good 
• Patrick McCarthy’s 30 Influential Years At ‘W’ 
• $20,000 From Seventeen’s March Newsstand Went To Doctors Without Borders 
• Lobbying Is Lucrative On National Journal’s Business Side 
• Nymag.Com Wins Its Second--And First--General Excellence Ellie 
• Scientific American Celebrates Earth Day’s 40th-Anniversary Milestone... 
• Fast Company Co-Founder Alan Webber Puts Common Sense Into Capitalism 
• Digital and Print Get Married 
• People Stylewatch Ad Winning Streak Continues Under Publisher Karin Tracy 
• MIN’S WEEKLY BOXSCORES (Week Of March 22) 
• Publishers Face A Potential Tariff On Sheet Paper From China/Indonesia... 
• Rielle Hunter Abhors 'GQ Exposure In 2010--As JFK Abhorred It In 1962 
• Victoria Founding Editor Nancy Lindemeyer Writes My First Best Friend 
• Southern Living Springs Into Gardenias 

1. Monthlies’ April Ad Pages Do A +0.04% (March) To -0.04% Reversal — March 22, 2010
2. Nymag.Com Wins Its Second--And First--General Excellence Ellie — March 22, 2010
3. “Scientific American” Celebrates Earth Day’s 40th-Anniversary Milestone... — March 22, 2010
4. In Rejoining American Media as Executive VP/Group Publishing Director, Diane Newman Says That Reuniting With David Pecker Feels So Good — March 22, 2010

Post a Comment

Name:

Email:

Comments:

Please enter the letters or numbers you see in the image.

Comment Print Email Article Database Del.icio.us Digg   LinkedIn Twitter Reprints