Self's Integrated Ad Plans Uncovers A Garden Of Promise

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By Steve Smith There are 2,061 flowers and growing at SELF.COM's novel cross-media Garden of Promise program to raise awareness for cervical cancer prevention and for Merck's Gardasil vaccine. "We took the opportunity to seize on the Gardasil message to make a promise to be one less woman with cervical...

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1. 2008 Was An Advertising Annus Horribilis For The Monthlies. — November 17, 2008
2. It Was A November With Little, Business-Wise, To Be Thankful For. — November 24, 2008
3. MIN's Weekly Boxscores (week of November 24, 2008) — November 24, 2008
4. "Motor Trend's" 2009 Car Of The Year Is Made In Japan... — November 24, 2008

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