Michael Kuntz Named Popular Mechanics Publisher

By Steve Cohn

On Jan. 31, Hearst Magazines Men’s Group senior VP/publishing director/chief revenue officer (since July 2011) Jack Essig filled a one-month vacancy with his hire of Michael Kuntz as Popular Mechanics publisher. When he starts on Feb. 19, Kuntz will succeed Bill Congdon, who ended a nine-year stint on Dec. 31 to teach at his University of Connecticut alma mater.

Most recently, Kuntz was Rodale Inc. associate VP/digital sales. Earlier, he worked at the company’s Prevention flagship as associate publisher of integrated sales followed by Prevention.com digital sales director.

As Popular Mechanics publisher, Kuntz will be directly responsible for the advertising and marketing of the monthly,, focusing on print, digital, mobile, and other platforms.

Says Essig: “Popular Mechanics is continuously evolving to stay at the forefront of content innovation–both in terms of its creation and cross-platform delivery to readers. “Michael’s extensive integrated sales and marketing experience will only further accelerate Popular Mechanics’ ability to deliver powerful brand synergies on behalf of our advertising partners.”