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Your magazine’s brand equity is at stake more than ever before. The “anytime/anywhere” mantra has caused aching growing pains for magazine brands as you transform your media businesses to 24/7 digital models, without sacrificing your print products and your revenue base. It’s a challenging time for magazine executives like you – and the min day Summit is your prescription for digital dominance.
We know you don’t have the time or inclination to sit through days of panels, lectures and eye-glazing PowerPoints, so we’ve developed an information- and idea-packed one-day program with digital leaders that’ll help you leverage your digital offerings, decide on the best digital options for your brands, and engage existing and new audiences and advertisers in smarter, more profitable ways.
From the publishers of the authoritative sources on the media business — min and min’s b2b — min day will feature media leaders who are willing to share their secrets, admit mistakes, and demonstrate how they’ve gained leadership in their respective online spaces. You’ll listen, learn, ask questions, interact, network and take back to the office a better digital plan.
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Community Building |
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Social Networks |
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Online Audience Development |
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Monetizing Content |
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Video Strategies |
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Advertising Programs |
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Metrics & Research |
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Going Mobile |
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Online vs. Print Editorial |
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Staffing & Resources |
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M&A |
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Web Design |
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Partnerships & Deals |
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Online Marketing |
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Search Engine Marketing & SEO |
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Lead Generation |
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Online Sales Training |
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Blogging |
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RSS, Widgets, Wikis |
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Following the Money Online |
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40+ Innovators & Rule Breakers |
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High Powered/No-Fuss Panels |
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Provocative Discussions |
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Takeaway Ideas & Strategies |
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Hot Topics Breakout Sessions |
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Best of Web Awards Luncheon |
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3+ Hours of Scheduled Networking |
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From the publishers of the authoritative sources on the media business – min and min’s b2b -- min day will feature media leaders who are willing to share their secrets, admit mistakes, and demonstrate how they’ve gained leadership in their respective online spaces. You’ll listen, learn, ask questions, interact, network and take back to the office a better digital plan.
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