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JEREMY GREENFIELD
Primedia's Enthusiast Media Group Finds a Home at Source Interlink Companies Inc.--For $1.2 Billion  Source Interlink, primarily a content fulfillment and distribution company, has closed yet another chapter in the Primedia saga with the purchase of Primedia's Performance Media group for $1.2 billion (exact price: $1.1779 billion). Source Interlink will continue to run PMG under the flag of EM (Enthusiast Media) with current CEO, Steve Parr, at the head.See the Yahoo! Finance analysis of Source Interlink here. See the Yahoo! Finance analysis of Primedia here. See the official press release for the transaction here. See the Primedia SEC filing here. See our exclusive analysis of this transaction and find out what's left of Primedia in this week's min's b2b. Stay tuned for further reports at minonline.com. COMMENTS
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