 Result is not surprising given the overall fractional ad-page differentials (monthlies were +1.74% through June). Dennis Publishing's name change to Alpha Media Group puts Blender/Maxim and the since-folded Stuff on top alphabetically, but not so numerically, with a -2.73%. Best percentage was produced by Bauer Publishing's +23.28%; 2006 group champ Martha Stewart Living Omnimedia was an impressive +10.21%.
| GROUP PUBLISHERS' JANUARY-JUNE 2007-VERSUS-2006 AD-PAGE REVIEW |
| ALPHA MEDIA GROUP (Ex-Dennis Publishing) |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| Blender |
305.12
|
304.71
|
0.13
|
|
Maxim
|
381.00
|
391.10
|
-2.58
|
|
Stuff (PIB) (folded, 11/07 )
|
293.70
|
311.39
|
-5.68
|
|
Total Ad Pages
|
979.82
|
1,007.20
|
-2.72
|
| AMERICAN EXPRESS PUBLISHING CORP.* |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| Departures |
438.63
|
459.02
|
-4.44
|
|
Executive Travel Skyguide (PIB)
|
94.14
|
123.48
|
-23.76
|
|
Food & Wine
|
611.08
|
574.64
|
6.34
|
|
Travel + Leisure
|
772.96
|
926.34
|
-16.56
|
|
Travel + Leisure Golf
|
218.10
|
219.74
|
-0.75
|
|
Total Ad Pages
|
2,134.91
|
2,303.22
|
-7.31
|
| *= AmEx Publishing business operations managed by Time Inc. |
| AMERICAN MEDIA INC. (entertainment magazines) |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| Country Weekly |
394.69
|
390.15
|
1.16
|
|
National Enquirer
|
466.40
|
437.08
|
6.71
|
|
Star
|
621.34
|
484.76
|
28.17
|
|
Total Ad Pages
|
1,482.43
|
1,311.99
|
12.99
|
| (Ex-Weider Publications) |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| Fit Pregnancy |
279.16
|
265.40
|
5.18
|
|
Flex
|
1,138.71
|
1,186.23
|
-4.01
|
|
Men's Fitness
|
452.33
|
366.52
|
23.41
|
|
Muscle & Fitness
|
937.12
|
991.38
|
-5.47
|
|
Natural Health
|
267.78
|
237.73
|
12.64
|
|
Shape
|
745.12
|
654.81
|
13.79
|
|
Total Weider Ad Pages
|
3,820.22
|
3,702.07
|
3.19
|
|
Grand Total (AMI)
|
5,302.65
|
5,014.06
|
5.76
|
| BAUER PUBLISHING |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| InTouch |
514.53
|
395.19
|
30.20
|
|
J-14
|
111.90
|
94.44
|
18.49
|
|
First For Women
|
324.95
|
297.09
|
9.38
|
|
Life & Style Weekly
|
321.52
|
211.77
|
51.83
|
|
M
|
93.91
|
77.29
|
21.50
|
|
Twist
|
99.41
|
79.46
|
25.11
|
|
Woman's World
|
181.64
|
181.49
|
0.08
|
|
Total Ad Pages
|
1,647.86
|
1,336.73
|
23.28
|
| BONNIER CORP. (Ex-Time4media/Parenting Group) |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| Baby Talk |
230.92
|
269.02
|
-14.16
|
|
Field & Stream
|
257.48
|
250.23
|
2.90
|
|
Garden Design
|
141.99
|
159.96
|
-11.23
|
|
Motor Boating (PIB)
|
385.02
|
394.56
|
-2.42
|
|
Outdoor Life
|
210.58
|
191.23
|
10.12
|
|
Parenting
|
427.79
|
545.40
|
-21.56
|
|
Popular Science
|
327.37
|
318.56
|
2.77
|
|
SaltWater Sportsman
|
495.82
|
538.52
|
-7.93
|
|
Saveur
|
161.63
|
186.26
|
-13.22
|
|
Ski (PIB)
|
150.88
|
214.94
|
-29.80
|
|
Skiing (PIB)
|
90.23
|
126.91
|
-28.90
|
|
Yachting (PIB)
|
1,151.57
|
1,083.20
|
6.31
|
|
Total Time4 Media
|
4,031.28
|
4,278.79
|
-5.78
|
| BRANT PUBLICATIONS |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| Antiques, The Magazine |
490.50
|
515.50
|
-4.85
|
|
Art in America
|
629.00
|
562.50
|
11.82
|
|
Interview
|
422.50
|
399.17
|
5.84
|
|
Total Ad Pages
|
1,542.00
|
1,477.17
|
4.39
|
| BUENA VISTA PUBLISHING (Disney Magazines) |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| Disney Adventures |
101.12
|
96.01
|
5.32
|
|
ESPN MagazineH
|
686.43
|
659.67
|
4.06
|
|
Family Fun (PIB)
|
326.71
|
317.25
|
2.98
|
|
Total Ad Pages
|
1,114.26
|
1,072.93
|
3.85
|
| H = with Hearst Magazines |
| COND… NAST (includes former Fairchild/Golf Digest Cos. magazines) |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| Allure |
787.75
|
686.21
|
14.80
|
|
Architectural Digest
|
786.10
|
855.35
|
-8.10
|
|
Bon Appétit
|
445.22
|
415.95
|
7.04
|
|
Bride's
|
1,476.54
|
1,532.96
|
-3.68
|
|
Condé Nast Traveler
|
781.99
|
756.30
|
3.40
|
|
Cookie
|
222.71
|
152.10
|
46.42
|
|
Details
|
544.49
|
493.80
|
10.27
|
|
Domino
|
304.55
|
290.10
|
4.98
|
|
Elegant Bride
|
293.44
|
259.97
|
12.87
|
|
Gentlemen's Quarterly
|
702.27
|
671.40
|
4.60
|
|
Glamour
|
937.19
|
825.06
|
13.59
|
|
Golf Digest
|
782.65
|
779.76
|
0.37
|
|
Golf for Women
|
280.95
|
294.05
|
-4.46
|
|
Golf World
|
756.78
|
681.55
|
11.04
|
|
Gourmet
|
570.50
|
584.58
|
-2.41
|
|
House & Garden
|
433.61
|
432.28
|
0.31
|
|
Jane (folded August 2007)
|
282.30
|
235.09
|
20.08
|
|
Lucky
|
822.34
|
776.00
|
5.97
|
|
Men's Vogue@
|
248.85
|
109.06
|
128.18
|
|
Modern Bride
|
1,137.67
|
1,173.77
|
-3.08
|
|
New Yorker, The
|
833.61
|
833.54
|
0.01
|
|
Self
|
650.12
|
596.62
|
8.97
|
|
Teen Vogue
|
495.39
|
486.24
|
1.88
|
|
Vanity Fair
|
919.78
|
793.17
|
15.96
|
|
Vogue
|
1,322.43
|
1,253.68
|
5.48
|
|
W
|
892.04
|
821.64
|
8.57
|
|
Wired
|
513.19
|
509.14
|
0.80
|
|
CN Ad Pages
|
17,975.61
|
17,190.31
|
4.57
|
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| Parade |
347.99
|
334.56
|
4.01
|
|
Total CN Ad Pages
|
18,323.60
|
17,524.87
|
4.56
|
| @ = Not counted in group tally |
| ECONOMIST NEWSPAPER GROUP |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| Economist, The (PIB) |
1,206.00
|
1,099.00
|
9.74
|
|
Roll Call
|
1452.81
|
1,266.94
|
14.67
|
|
Total Ad Pages
|
2,658.81
|
2,365.94
|
12.38
|
| EMMIS PUBLISHING |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| Cincinnati |
648.93
|
656.65
|
-1.18
|
|
Indianapolis Monthly
|
864.00
|
866.00
|
-0.23
|
|
Los Angeles
|
992.00
|
868.00
|
14.29
|
|
Texas Monthly (PIB)
|
1,116.54
|
1,089.13
|
2.52
|
|
Total Ad Pages
|
3,621.47
|
3,479.78
|
4.07
|
| HACHETTE FILIPACCHI MEDIA U.S. |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| American Photo |
167.17
|
135.11
|
23.73
|
|
Boating
|
645.60
|
669.58
|
-3.58
|
|
Car and Driver
|
522.34
|
519.66
|
0.52
|
|
Cycle World
|
526.78
|
480.50
|
9.63
|
|
Elle
|
1,103.85
|
1,012.12
|
9.06
|
|
Elle Décor (PIB)
|
565.89
|
462.44
|
22.37
|
|
Flying
|
328.63
|
350.72
|
-6.30
|
|
Home (PIB)
|
298.95
|
319.66
|
-6.48
|
|
Metropolitan Home
|
476.13
|
402.55
|
18.28
|
|
Premiere (folded, 4/07)
|
137.83
|
142.33
|
-3.16
|
|
Popular Photography
|
497.60
|
505.45
|
-1.55
|
|
Road & Track
|
546.17
|
524.86
|
4.06
|
|
Sound & Vision
|
263.99
|
212.92
|
23.99
|
|
Woman's Day
|
835.46
|
933.34
|
-10.49
|
|
Total Ad Pages
|
6,916.39
|
6,671.24
|
3.67
|
| HEARST MAGAZINES |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| CosmoGirl |
350.05
|
395.91
|
-11.58
|
|
Cosmopolitan
|
932.89
|
850.39
|
9.70
|
|
Country Living
|
514.85
|
507.53
|
1.44
|
|
ESPNBV
|
686.43
|
659.67
|
4.06
|
|
Esquire
|
460.42
|
498.09
|
-7.56
|
|
Good Housekeeping
|
823.49
|
843.54
|
-2.38
|
|
Harper's Bazaar
|
815.62
|
720.81
|
13.15
|
|
House Beautiful
|
333.02
|
296.73
|
12.23
|
|
Marie Claire
|
645.24
|
597.77
|
7.94
|
|
O (Oprah Mag)
|
941.24
|
875.17
|
7.55
|
|
Popular Mechanics
|
392.54
|
363.80
|
7.90
|
|
Redbook
|
766.11
|
715.57
|
7.06
|
|
Seventeen
|
399.87
|
441.78
|
-9.49
|
|
SmartMoneyDJ
|
311.19
|
352.92
|
-11.82
|
|
Town & Country
|
773.11
|
790.54
|
-2.20
|
|
Veranda
|
420.08
|
397.41
|
5.70
|
|
Total Ad Pages
|
9,566.15
|
9,307.63
|
2.78
|
| BV = with Buena Vista (Disney); DJ = with Dow Jones |
| JOHNSON PUBLISHING CO. |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| Ebony |
535.93
|
595.70
|
-10.03
|
|
Jet
|
540.41
|
576.66
|
-6.29
|
|
Total Ad Pages
|
1,076.34
|
1,172.36
|
-8.19
|
| MANSUETO VENTURES PUBLISHING |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| Fast Company |
196.42
|
181.15
|
8.43
|
|
Inc.
|
378.68
|
364.25
|
3.96
|
|
Total Ad Pages
|
575.10
|
545.40
|
5.45
|
| MARTHA STEWART LIVING OMNIMEDIA |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| Body + Soul |
291.74
|
279.45
|
4.40
|
|
Everyday Food
|
310.07
|
253.39
|
22.37
|
|
Martha Stewart Living
|
651.40
|
586.56
|
11.05
|
|
Martha Stewart Weddings
|
786.13
|
731.01
|
7.54
|
|
Total Ad Pages
|
2,039.34
|
1,850.41
|
10.21
|
| NATIONAL GEOGRAPHIC SOCIETY |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| National Geographic |
210.74
|
198.18
|
6.34
|
|
" " Adventure
|
239.2
|
279.88
|
-14.53
|
|
" " Kids
|
72.06
|
59.27
|
21.58
|
|
" " Traveler
|
274.86
|
210.38
|
30.65
|
|
Total Ad Pages
|
796.86
|
747.71
|
6.57
|
| MEREDITH CORP. |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| American Baby |
297.42
|
332.66
|
-10.59
|
|
Better Homes and Gardens
|
962.61
|
922.13
|
4.39
|
|
Child (folded, 6/07)
|
404.64
|
443.05
|
-8.67
|
|
Country Home
|
372.36
|
463.39
|
-19.64
|
|
Family Circle
|
853.86
|
714.89
|
19.44
|
|
Fitness
|
453.49
|
375.02
|
20.92
|
|
Ladies' Home Journal
|
713.17
|
753.18
|
-5.31
|
|
Midwest Living
|
386.48
|
403.53
|
-4.23
|
|
More
|
590.49
|
521.42
|
13.25
|
|
Parents
|
601.25
|
675.33
|
-10.97
|
|
Successful Farming
|
260.65
|
293.28
|
-11.13
|
|
Traditional Home
|
412.02
|
458.92
|
-10.22
|
|
Wood
|
128.24
|
136.30
|
-5.91
|
|
Total Ad Pages
|
6,436.68
|
6,493.10
|
-0.87
|
| NATIONAL JOURNAL INC. |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| Atlantic Monthly, The |
295.70
|
287.14
|
2.98
|
|
Government Executive
|
212.48
|
271.06
|
-21.61
|
|
National Journal (PIB)
|
504.99
|
482.68
|
4.62
|
|
Total Ad Pages
|
1,013.17
|
1,040.88
|
-2.66
|
| NEWSWEEK INC. |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| Arthur Frommer's... |
391.97
|
361.33
|
8.48
|
|
Newsweek
|
885.05
|
930.88
|
-4.92
|
|
Total Ad Pages
|
1,277.02
|
1,292.21
|
-1.18
|
| NORTH AMERICAN MEDIA GROUP |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| Cooking Pleasures |
51.59
|
45.48
|
13.43
|
|
Gardening How-To
|
91.29
|
118.71
|
-23.10
|
|
Handy
|
111.47
|
122.93
|
-9.32
|
|
North American Fisherman
|
184.74
|
184.30
|
0.24
|
|
North American Hunter
|
186.78
|
163.65
|
14.13
|
|
PGA Tour Partners
|
93.87
|
108.68
|
-13.63
|
|
Total Ad Pages
|
719.74
|
743.75
|
-3.23
|
| READER'S DIGEST ASSOCIATION (sold to Ripplewood Partners, Feb. 2007) |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| American Woodworker (PIB) |
38.81
|
130.73
|
-70.31
|
|
Family Handyman, The
|
282.54
|
279.63
|
1.04
|
|
Reader's Digest
|
554.81
|
494.26
|
12.25
|
|
" Large Type ed. (PIB)
|
156.68
|
134.23
|
16.73
|
|
" " Selecciones
|
196.15
|
192.16
|
2.08
|
|
Total Ad Pages
|
1,228.99
|
1,231.01
|
-0.16
|
| PIB = Data from Publishers Information Bureau |
| RODALE INC. |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| Best Life |
232.41
|
155.73
|
49.24
|
|
Backpacker*
|
255.59
|
268.94
|
-4.96
|
|
Bicycling
|
395.90
|
355.67
|
11.31
|
|
Men's Health
|
524.71
|
428.28
|
22.52
|
|
Prevention
|
619.23
|
561.48
|
10.29
|
|
Runner's World
|
349.27
|
349.23
|
0.01
|
|
Women's Health
|
282.69
|
187.63
|
50.66
|
|
Total Ad Pages
|
2,659.80
|
2,306.96
|
15.29
|
| *Sold to Active Interest Media, May 2007 |
| SOURCE INTERLINK COS. (Ex-Primedia Inc.) |
| Title |
Ad Pages '07
|
Ad Pages '06
|
% Change
|
| Automobile |
431.71
|
392.44
|
10.01
|
|
CarCraft
|
305.53
|
332.28
|
-8.05
|
|
Circle Track
|
458.06
|
433.52
|
5.66
|
|
Dirt Rider
|
791.96
|
806.00
|
-1.74
|
|
Four-Wheeler
|
446.48
|
431.11
|
3.57
|
|
Guns & Ammo
|
326.81
|
234.71
|
39.24
|
|
Hot Rod (PIB)
|
323.62
|
348.28
|
-7.08
|
|
Motorcyclist
|
524.30
|
520.12
|
0.80
|
|
Motor Trend
|
586.78
|
577.69
|
1.57
|
|
Petersen's 4-Wheel
|
513.09
|
495.01
|
3.65
|
|
Rod & Custom
|
| |
