Winner: Bonnier Corp./Saveur Magazine, Saveur Magazine/Dining in America
Frankly, they had us at the cover. Saveur led its April 2009 number with a chocolate caramel tart that looks simply to die for. In truth, the rest of the issue is almost as delectable. The magazine’s first Dining in America  review had to weave together a dozen features that together offered a portrait of cuisine and dining that expressed the unity and diversity that is dining in this country.
The issue managed to balance an engaging focus on the food with the personalities and the businesses behind the dining experiences. The superb photography for this issue expressed the multiple missions by offering mouth-watering, hyper-realistic visions that captured the craft and style of the restaurants. Art director Dave Weaver juxtaposed image and text, people and plates so that the design embodied the editorial mission of the issue. This is magazine design at its best, working to amplify, not just complement or encase, the content.
Case in point: the cover. Saveur had a lot of story to tell to explain its new series and yet keep out attention on that intense piece of pie. Solution? Take a forkful of it and run the headline into the open space. We can just about taste it now.
Honorable Mentions
Hearst Magazines/House Beautiful – July 2009: This issue of House Beautiful incorporates images from users in a special “Send Us a Picture” section and tries to embody some of the graphical lessons of the Web.
Hearst Magazines/Marie Claire – September 2009: In that famous month when women’s fashion and service books kick off their fall season, Marie Claire distinguished itself with a provocative Ashley Olsen cover and editorial mix that tried to make fashion and style personal rather than aspirational.
InStyle – June 2009: The annual “Sexy” issue embodied its theme in everything from enticing images to headlines that literally curled and hugged the editorial.
Travel + Leisure – October 2008: For a special issue featuring 25 emerging destinations, Travel + Leisure used a deft combination of alluring landscapes and detailed close-up images to convey the romance and the texture of new places.
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