MIN'S CHARTING THE INDUSTRYTop 6 Mags in May: Marie Claire, Allure, Texas Monthly 'Keep on Tracking' AdvertisersTuesday, May 22, 2012 Just like New York's crazy spring weather--one day sunny and feeling like summer, one day raining and cold--monthly magazines are going through an ad-page turbulence of their own. Of the 150 mags we track at min, 62 showed gains in May (27 of which were up by double-digit percentages) and 88 plummeted. Cumulative 2012-versus-2011 differentials were -5.90% (May) and -5.81% (year-to-date).Here are six noteworthy performers:
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