Burgess Leaves OK! for Hollywood Reporter

By Steve Cohn
04/26/2010

Lori Burgess, OK! publisher since September 2008, resigned this morning (April 26) to join the Richard Beckman-led e5 Global Media as The Hollywood Reporter publisher.

"I’m very excited—we’ve got ambitious plans in the works," she tells min.

Burgess was hired at OK! during Kent Brownridge’s (ex-Rolling Stone/Maxim) brief reign at the celebrity magazine. She is a past publisher of Seventeen, Mademoiselle, Elle, House & Garden and Jason Binn’s Niche Media.

The Hollywood Reporter is one of the linchpins of e5 Global Mediawhich the consortium acquired from VNU (Nielsen Business Media) last December. Beckman ended a 25-year-career at Condé Nast (most recently as Fairchild Fashion Group president) in January to be e5’s president. Last month, he hired Erica Bartman to be Adweek/Brandweek/Mediaweek publisher, and Burgess, like Bartman (ex-Vogue/Allure/Women’s Wear Daily), is a past colleague of Beckman’s at CN. Unlike Bartman, who reported to Beckman at Vogue and WWD, Burgess did not report to him at either Mademoiselle or H&G.

Burgess, who will be relocating from New York to Los Angeles, tells min that she will start by June 1.

Assuming her OK! duties is Eastern advertising director Mary Beth Wright (ex-FamilyFun publisher), who was elevated to associate publisher.  Plus, OK! New York account director Natalie Mattera (ex-CN Bridal Group) was promoted to advertising director.