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BEST OF WEB
2010 Best of the Web: Digital Hall of Fame Inductees Bob Carrigan, CEO, IDGBob Carrigan was one of those rare b2b executives who saw the Internet coming, participated in its evolution and.jpg) brought that knowledge to the top post of one of the leading media companies in the world. With a reach now across 92 countries, 300 publications, 450 Web sites and some of the most recognizable brands in the IT world, his company is now a model for migrating from print to a truly cross-platform media provider. Under his leadership the company was among the first legacy media companies to see a majority of its ad revenues come from online. Unafraid of the transformation of his industry and the way that users wanted their information, Carrigan followed the customer and successfully built cross-platform business models and products that worked. Brave moves like turning InfoWorld into a Web-only property in 2007 became milestones for the industry, demonstrating that the new digital economy was to be mastered, not feared. He and IDG are crafting models that both b2b and b2c media will be following for the next decade. Chuck Cordray, SVP/GM, Hearst Magazines Digital MediaTurning magazines into Web brands proved harder than just about anyone in this industry imagined. But in four years as the head of Hearst Magazines’ digital efforts, Chuck Cordray not only migrated the brands from being add-ons at iVillage, he effectively knit legacy media brands with new online properties and is now building a genuine network online. Virtually every Hearst magazine brand was rebuilt from scratch by Cordray and his team, and the results have been extraordinary. Not only has traffic expanded so that Hearst’s online properties reach well over 20 million users, but Cordray has created important synergies across the brands so that 80% of the online ad dollars now involve at least three of the network’s sites. And with successful new launches like RealBeauty.com, he is helping Hearst become a platform-agnostic source of innovation ideas and new brands wherever the user wants to be. Mark Golin, Editor, People DigitalMark Golin has played both sides of the media street—print and online—with distinction for nearly two decades..jpg) After working at Rodale Press, Cosmopolitan and Maxim, he became one of the major innovators at AOL, running integrated sales and eventually Moviefone. After serving as creative director at Time Inc. Interactive and contributing to the relaunch of People.com, he took the reins of the celebrity brand and directed it to an unrivaled position among magazines online. Since joining People.com as editor in 2006, the site has grown its audience 236% to 11.1 million monthly uniques. Golin has successfully extended the credibility of the People brand and turned it into the online authority and source for breaking celebrity news. He instituted new real-time celebrity Twitter feeds on the home page, a daily PeopleTV video programming schedule and he has positioned the brand for growth with new verticals like PeoplePets and StyleWatch. Golin is one of the best in the business at blending offline print sensibilities for design and content with online experience and savvy. The result is arguably one of the most successful transitions of a print brand into a platform-agnostic next-generation media presence. Paul Maidment, Editor, Forbes MediaSince coming to Forbes.com in 2001, Paul Maidment has been one of the few true online editors whose voice and vision are identified with the business information brand. His pedigree is enviable. He was the founding editor of FT.com, was a senior editor at Newsweek and worked at both The Economist and Wall Street Journal. But his enduring legacy is with Forbes.com, where Maidment has maintained the brand’s signature wit and broadened its editorial reach. Under his leadership, Forbes.com has become one of the largest dedicated Web newsrooms. The site now covers health, real estate, travel and even sports from that singular Forbes perspective. He was an early believer in the importance of Web streaming media and helped build what is now the Forbes Video Network. He champions Forbes’ move into mobile and portable platforms as well, determined to ensure that the Forbes brand is ahead of the curve and ready to meet its audience when it arrives on any digital platform. He is responsible for maintaining and growing a great brand in the digital age.
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in 1998 and through her roles at the American Baby and Seventeen Internet groups at Primedia, she understood early that the Internet was not just another publishing platform for old brands—it was an invitation for renewal and new thinking. Since 2003 Wiener has helped turn Meredith’s collection of branded magazine sites into a Women’s Network that reaches over 15 million users with new interactive brands and concepts. 
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