Lose the Gate, Capture the Data, Get the Revenue

Comments |

Print |

Email |

Archives |

Del.icio.us |

Digg |

RSS

From supermarket scan cards to the Web sites you visit, someone is tracking your every move--practically. While tracking your book's readers and your Web site's users may seem an unsavory prospect, there is revenue to be generated from data capture and tracking. With software that tracks document downloads...

• Questex Broadens Digital Reach 
• Acting Book's Big Break--Into Video 
• Reed Elsevier's Down-and-Up U.S. Stock Price 
• Advertisers Stick With Circuit Cellar's Focused Niche 
• PennWell Title Alone in Black 
• Redmond Developer Integrated From Get-Go 
• Personnel Moves: b2b Publishers Promote From Within 
• Applications as Business Media: Spiceworks 
• Game Developer Big Fish in Small Pond 
• Custom Pub Gives Conferences Long Legs, Added Value 

1. Questex Broadens Digital Reach — August 25, 2008
2. Game Developer Big Fish in Small Pond — August 25, 2008
3. Acting Book's Big Break--Into Video — August 25, 2008
4. Digi-Mags Take Another Run at the Market — October 8, 2007

Post a Comment

Name:

Email:

Comments:

Please enter the letters or numbers you see in the image.

Comments |

Print |

Email |

Archives |

Del.icio.us |

Digg |

RSS