Another Fierce Year: FierceMarkets Wants a Bite of Web
Steve Smith

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By Steve Smith, Digital Media Editor for min, min's b2b, and min's Digital Media Report Poor FierceMarkets. They have the B2B digital model all bass-ackwards. Most trade pubs bring their print product online in a hub site that addresses the many niches that compose an industry. Then, if they are smart, they...

• Blue Skies Ahead for Travel Sector: Nielsen/Northstar and Questex 
• Fourth-Quarter b2b Group Pubs. 2009/2008 Ad-Page Review (Access Intel. - Crain) 
• TRAVEL/LODGING/HOSPITALITY AD PAGES AND REVENUES (January - December 2009/2008) 
• b2b Media May Have Edge in Selling Online Content 
• Interactive Marketing to Continue Cannibalistic Ways 

1. Blue Skies Ahead for Travel Sector: Nielsen/Northstar and Questex — March 8, 2010
2. Group Pub. Fourth-Quarter Ad-Page Review (Jan. - Dec. 2009 vs. 2008) Access Intel. - Crain — March 8, 2010
3. Social Media Taps Its Way Into b2b Marketing Plans — February 1, 2010
4. Interactive Marketing to Continue Cannibalistic Ways — March 8, 2010

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