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min’s Integrated Marketing Awards salutes the campaigns, ongoing programs and innovative people who’ve raised the bar on magazine marketing programs. Going neck and neck with TV, the Internet and other media for a larger slice of the advertiser pie, our finalists recognize the power of offering integrated marketing programs.

The min breakfast will be filled with excitement from the award finalists and give all the finalists the opportunity to network, share ideas and showcase their outstanding achievements over the past year.. Congratulations to min's Integrated Marketing Awards  finalists. We hope to see you on September 11th!

Sponsored by:
Breakfast Registration:
Per Person: $375
Per Table; $4,000

Location:
Marriott Marquis
1535 Broadway
New York, NY
Time: 8:30-10:30 am
Date: September 11, 2012


Questions:
Please contact Agata Piekos-Gawin at 203.899.8435 or
apiekos-gawin@accessintel.com


Sponsorship Opportunities:
Please contact Anna Lawler at 203.852.5681 or alawler@red7media.com

 
FINALISTS !


App Integration/Use of A New Technology


  • Condé Nast - Architectural Digest: AD Amazing Kitchens
  • Condé Nast - Teen Vogue:Snapshot sponsored by Coach Poppy Flower
  • Entertainment Weekly Magazine: EW & ABC: Must List App
  • Field & Stream: Rut Reporters
  • OMD: The CW "Secret Circle"
  • Sports Illustrated: Sports Illustrated and Coke Zero "Sports Illustrated Football Rivals" App
  • Time Inc. Content Solutions - Massachusetts General Hospital: Proto

Contest/Sweepstakes

  • Hearst Integrated Media: Lincoln: New Century
  • Hearst Corporation: Food Network Magazine's December Calendar Sweepstakes
  • OMD: Running with DoubleTree by Hilton
  • SHAPE MagazineSHAPE 30th Birthday Sweepstakes

 

Custom Publishing Project


  • American Express Custom Media: R.24 The Magazine of Renaissance Hotels
  • AVAD LLC: Marketing Matters—"New Growth"
  • Hearst Integrated Media: COTY: The Gift of Fragrance
  • OMD: Frappuccino “It Keeps Me Styling”

Customized Website/Microsite

  • Condé Nast - Vanity Fair: Art in the Streets
  • Everyday Health, Inc: Type 2 Diabetes: Lifestyle TV
  • Martha Stewart Living Omnimedia: MSLO and Hillshire Farm: Love Your Lunch
  • Sports Illustrated: Sports Illustrated and BING's "Most Decisive Super Bowl Moments"
  • Time Inc. Content Solutions - Ford Motor Company: My Ford
  • Time Inc. - Related, LP: The Shops of Columbus Circle
  • UBM Electronics: UBM DeusM & UBM Electronics' Microcontroller Central Website sponsored by NXP Semiconductors

  Event

  • Condé Nast - Vanity Fair: Art in the Streets
  • Condé Nast - Teen Vogue: Annual Fashion University
  • OMD: Men’s Health: Urbanathalon fueled by G Series FIT
  • SHAPE Magazine: SHAPE'S Diva Dash
  • The Atlantic: The 2011 Aspen Ideas Festival
  • Time Inc.: Real Simple's Holiday Pop-Up Shop

 Lead Gen Initiative

  • Epsilon: Email Institute
  • InsuranceNewsNet Magazine: The Truth About Agent Recruiting video

Marketer of the Year

  • Laura Schooling: Hearst Digital Media
  • Paul Feldman: InsuranceNewsNet Magazine

 

Marketing Team of the Year

  • Bonnier Corporation: Field & Stream and Outdoor Life
  • Condé Nast: Architectural Digest
  • Condé Nast - Teen Vogue
  • Food Network Magazine
  • Hearst Digital Media

 

Multiple Magazine Titles


  • American Media, Inc: Aveeno Active Naturals Most Inspiring Mom
  • Hearst Integrated Media:  COTY: The Gift of Fragrance
  • Time Inc.: Crisco "Get Smart About Grilling"
  • Time Inc.: L’Oréal Paris: Bringing L’Oréal Paris to the Red Carpet
  • Time Inc.:  Family Money Matters - Money Management for the Time Pressed
  • Time Inc.: Jergens "Beautiful Difference"

New Event Program

  • Condé Nast - Architectural Digest: AD Oasis @ the Raleigh
  • Condé Nast - Teen Vogue: Haute Spot + Declare Your Denim Fashion Show
  • SHAPE Magazine: SHAPE's Diva Dash

Print/Mobile/TV Radio Bundle


  • Condé Nast - WIRED: WIRED+Shell+Discovery Channel: Earth 2050
  • SHAPE Magazine: SHAPE Your Life with Revlon
  • Time Inc.: Jergens "Beautiful Difference"
  • Woman's Day: Interactive Issues

 

Print/Video

  • Time Inc. Content Solutions: Massachusetts General Hospital: Proto
  • Time Inc.: Dove Go Sleeveless Deodorant Get Ready for Sleeveless Season
  • TMG Custom Media: JCK Rock Star

 

Print/Web Bundle

  • Condé Nast - Architectural Digest: AD Innovators (BMW)
  • Condé Nast - Teen Vogue: Chanel Shine On
  • Hearst Corporation - Food Network Magazine: '"Your Blueprint to the Holidays"
    with Chase Blueprint
  • Maxim Magazine: Maximum Warrior 2011
  • Time Inc.: SPLENDA; Sweet. And More

 

Retail/Merchandising Tie-In

  • Condé Nast - Lucky: Lucky Shops BEBE
  • OMD, PEOPLE & Diet Pepsi "Get the Skinny"
  • Meredith Corporation: Listerine Rethink Clean
  • Time Inc. - Southern Living:: Food Lion's A Taste for Every Season

 

Social Media Initiative


  • Hearst Digital Media & Optimedia: Lord & Taylor Prom 2012
  • Hearst Digital Media: 'Cosmo Kisses for the Troops, presented by Maybelline New York
  • Meredith Corporation: Better Homes and Gardens & Susan G. Komen for the
    Cure Healthy For Life
  • Sports Illustrated: Fans Choose the Cover
  • Time inc. -  Comcast Corporation: Xfinity Halloween Moviethon
  • Time Inc - Related, LP: The Shops of Columbus Circle

 

Special Advertorial Section


  • Condé Nast -  Lucky: '"How Do You Wear Yours?"
  • Hearst Integrated Media: Hearts on Fire
  • Hearst Integrated Media: Philips "See What Light Can Do"
  • OK! Weekly Magazine: Getting Ready With...........
  • UBM Electronics: UBM Electronics EE Times & EBN Top 25 Distributors

 

Total Integrated Program


  • Bonnier Corporation - The Parenting Group: The Moment
  • Bonnier Corporation - Popular Science: The PopSci Eco Tour 2011
  • Condé Nast - Architectural Digest: Fisker
  • Condé Nast - Vanity Fair: Art in the Streets
  • Condé Nast - Brides: Saved, Borrowed and Blue
  • Hearst Magazines: Cosmopolitan & Pinnacle Vodka Present Shirtless Bartenders
  • Maxim Magazine: Maxim & Devil's Cut Mardi Gras - Unleash Your Spirit
  • Meredith Corporation: Listerine Rethink Clean
  • Meredith Corporation - Better Homes and Gardens: Chill and Grill
  • OMD: Men’s Health: Urbanathalon fueled by G Series FIT
  • Source Interlink Media: Motor Trend & Automobile Magazine - Lincoln Bay-to-Beach
    Discovery Drive
  • The Week: Emerging Leaders: Tomorrow's CEOs


Total Integrated Program for a Magazine Launch


  • Fairchild Fashion Media:  Style.com/Print Instant Get
  • UBM Electronics: UBM Electronics and Avnet Express' Drive for Innovation

WOW Award

  • Field & Stream and Outdoor Life: Heroes of Conservation 2011
  • GQ Magazine: Global Men of the Year
  • Hearst Digital Media: Cosmo Kisses for the Troops, presented by Maybelline New York
  • Hearst Magazines: Cosmopolitan & Pinnacle Vodka Present Shirtless Bartenders
  • UBM LLC: DeusM's Community Activation Platform
  • SHAPE Magazine: SHAPE 30th Birthday Sweepstakes

2012 Sweet 16

Rick Acampora
Managing Partner, Account Director
MEC, North America

Tom Bick
Director of Integrated Marketing Communications and Advertising
Oscar Mayer

Lauren Brand
Director, Publishing Activation Group
Starcom USA

Kevin Crociata
Marketing Director of North  America Hair Care
Pantene Pro-V (P&G)

Elizabeth Elfenbein
Partner, Creative
The CementBloc

Kathy Ehresman
Senior Partner, Associate Director - Print
GroupM

Trixie Ferguson-Gray
VP, Experience Architect
Universal McCann

Dawn C Fichot
Head of Marketing Communications
HSBC

Allison Howald
SVP U.S. Director Print Investment
Group Account Director
PhD Media

Barbara Langbecker
Partner, Media Planning Director
Midas Exchange

Colleen Lafferty
President/Owner
Maiorana + Partners

Zanna McFerson
Vice President and Business Director
Truvia Enterprise

Kate Melville
VP, Associate Media Director
mediahub / Mullen

Jim Nowakowski
President
Interline Group

Belen Pamukoff
Brand Director/ Channel Marketing Manager
Amstel Light/Heineken USA

Melissa Warshaw
VP, Account Director, Print
US Initiative






 


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