min’s Integrated Marketing Awards


2008 IMA Special Issue
Provided by: Nxtbook media

Winners & Honorable Mentions

Top Integrated Marketing Teams

  • ESPN
  • Meredith & Starcom
  • National Geographic Magazine and Draft/FCB
  • PEOPLE
  • Rodale

Custom Publishing Project

Sponsored By:
 

SEOY Winner Meredith Integrated Marketing for DIRECTV ACCESS, December 2007

SEOY Winner United Business Media LLC and CA for Smart Enterprise Magazine

Honorable Mention Bloomingdale's and Rodale Custom Publishing for Little Pink Book

Honorable Mention Seaports Publications Group for The Port of New York and New Jersey 2008 Port Guide

Honorable Mention Entertainment Weekly for Toyota Best of the Web Booklet

Honorable Mention Hanley Wood Business Media for Sterling Kitchen & Bath Design Contest

Honorable Mention Starcom USA and Meredith Publishing for P&G Pure Essentials

Customized Web Site/Microsite

 

SEOY Winner Advanstar Communications for Modern Medicine

SEOY Winner PEOPLE for Toyota Celebrity Central Program

Honorable Mention Brides.com for Brides.com and JCPenney: Pick it. Click it. Love it.

Honorable Mention Hanley Wood Business Media - BUILDER TV

Honorable Mention Think Services/United Business Media for Microsoft Silverlight Program

Honorable Mention Wenner Media for Men's Journal Presents Discover Puerto Rico

Event

 

SEOY Winner Wenner Media for Rolling Stone’s 40th Anniversary Weekend

Honorable Mention Brides.com for Brides.com Valentine's Day at the Empire State Building

Honorable Mention Entertainment Weekly for Matrix + TV Upfront

Honorable Mention The Week Magazine for The Week Opinion Awards

Honorable Mention Time Inc. Corporate Sales and Marketing. for Winter Heat

Honorable Mention TV Guide Magazine for Emmy After Party

Multiple Magazine Title Program

 

SEOY Winner Reed Business Information for Mechatronics Zone

SEOY Winner Rodale for Saturn Detour

Honorable Mention Meredith Corporation K/BIS for "Your Kitchen. Your Bath. Your Way. Designs for Every Lifestyle and Life Stage"

Honorable Mention MindShare for American Express - Ultimate Gift Guide

Honorable Mention National Geographic Magazine, National Geographic Traveler, National Geographic Adventure for PromPeru

Honorable Mention Nickelodeon for Kia Motors and the Kid's Choice Awards

New Event Program

 

SEOY Winner Time Inc. Corporate Sales and Marketing for Winter Heat

Honorable Mention King Fish Media for On Wall Street Branch Manager Awards

Honorable Mention Successful Farming for Super Powering Profits

Online Event

 

SEOY Winner Everything Channel's Virtual Trade Show

Honorable Mention TechWeb for bMightly bConnected

Print/Online Bundle

 

SEOY Winner National Geographic Magazine for The Dow Chemical Company Map

SEOY Winner Successful Farming for Crop Tech Tour

Honorable Mention Gardner Publications for InMotion

Honorable Mention MindShare for American Express - Ultimate Gift Guide

Honorable Mention Nickelodeon for NFLRush.com and Nickelodeon

Honorable Mention Rodale for Nissan Master the SHIFT

Honorable Mention Starcom USA for Discover Card, Brighter

Honorable Mention Unilever for ViveMejor

Print Bundles: TV/Video/Mobile

 

SEOY Winner TV Guide Magazine Oreo/My Name is Earl Scent Card

Honorable Mention Entertainment Weekly for Hallmark Cards with Sound Mobile Campaign

Honorable Mention Starcom USA for Discover Card, Brighter

Retail/Merchandising Tie-in

 

SEOY Winner Wired for Infiniti Wired Store

Honorable Mention Bloomingdale's for Little Pink Book

Honorable Mention Nova Scotia Liquor Corporation for Occasions Magazine 2007

Special Advertorial Section

 

SEOY Winner National Geographic Magazine for Intel

Honorable Mention BusinessWeek for On Our Way to a Low-Carbon World

Sweepstakes/Contest

 

SEOY Winner Rodale for Take 3 to Tahoe

Honorable Mention Golf Digest Publications for Tee It Up With Tiger Woods

Honorable Mention Martha Stewart Living Omnimedia for Martha Stewart Living Dreamers into Doers

Honorable Mention National Geographic Kids for Hands-On Explorer Challenge

Honorable Mention PEOPLE for Dove Pro-Age Most Beautiful Over 50

Honorable Mention OK! Magazine CW Gossip Girl Program

Total Integrated Program: Consumer

 

SEOY Winner PEOPLE for PEOPLE Celebrates the 25th Anniversary of Wheel of Fortune

SEOY Winner Unilever for ViveMejor

Honorable Mention Bonnier Corporation - Outdoor Group for Field & Stream Total Outdoorsman Challenge

Honorable Mention Complex Media for Complex Media Harley-Davidson Program

Honorable Mention ESPN The Magazine’s 10th Anniversary Celebration

Honorable Mention Martha Stewart Living Omnimedia for Ultimate Block Party Program Presented by Toyota

Honorable Mention Rodale for Nissan Master the SHIFT

Honorable Mention Runner's World for jetBlue: Welcome Runners

Total Integrated Program: B2B

 

SEOY Winner Jobson Medical Information LLC for 20/20 and Vision Monday Modern Man Series

Honorable Mention Advanstar Communications for Modern Medicine

Honorable Mention The PC Magazine Network for Norton Integrated Partnership: "Same great protection. Re-engineered for speed"

Top Integrated Marketer

 

SEOY Winner Jeff Fischer, SVP, Print Group Director, Universal McCann

SEOY Winner Brandon Starkoff, VP, Global Account Director, Starcom

Honorable Mention Peter MacGillivray, VP Events and Communications, Specialty Equipment Market Association (SEMA)

Honorable Mention Kate Spellman, SVP, Marketing, Everything Channel

Honorable Mention Brenda White, Senior VP, Publishing Activation Director, Starcom

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