
min’s Integrated Marketing Awards and Sweet 16 Breakfast on September 16, 2009 honored the campaigns, ongoing programs and innovative people who’ve raised the bar on magazine marketing programs.
The awards breakfast also included Guest Emcees & Presenters, Irene Grieco, Unilever U.S. and David Adelman, OCD Media! Congratulations to min’s Integrated Marketing Awards Finalists and Sweet 16.
Read min’s Special Coverage of the Integrated Marketing Awards.
View pictures from the Integrated Marketing Awards.
Integrated Marketing Awards Winners & Honorable Mentions 2009
Custom Publishing Project
- Marketing Matters - Gear Head Issue 4
- Hearst Integrated Media - 30 days of Fashion 2008
- Midwest Living - Michigan Travel Ideas 2009
- People Magazine - “People Celebrates the Holidays with Kraft”
- Successful Meetings (Nielsen Business Media) - South Africa Meeting & Incentive Planner's Guide
Customized Web Site/Microsite
- ReadersDigest.com & Swiffer - Extraordinary Uses for Ordinary Things
- TechWeb – Internet Evolution
- People en Español - Bellos 51
- Scholastic Inc. - Scholastic and Target: Dream in Color
- The Knot Inc. - State Farm Hot Topics Center: Engaged, Nesting & Expecting
Event
- Hearst Integrated Media - “Infiniti House of Inspiration”
- Farm Journal Media - Pro Farmer Midwest Crop Tour
- Jobson Medical Information LLC -Vision Monday Global Leadership Summit
- National Geographic Global Media - Shell Innovations in Energy
- Reed Business Information - Consulting - Specifying Engineers 40 Under 40 Program
- Women's Health/Men's Health, Rodale - Women's Health Are You Game? Event
Multiple Magazine Titles
- Hearst Integrated Media - Sears: ReImagine You
- Rodale Inc. - Tylenol Smart & Simple 2008 Tylenol Feel Better Program
New Event Program
- Cosmopolitan - Cosmopolitan StarLaunch-Search for the Next Fun Fearless Female Rockstar
- Entrepreneur Media Inc – Entrepreneur Magazine's Entrepreneur of 2008 & Growth 2.0 Conference
- House Beautiful – The House Beautiful Kitchen of the Year 2008
- People Magazine – PEOPLE Red Carpet Fun Run
- Teen Vogue, Conde Nast Publications - Teen Vogue Haute Spot
- Washingtonian Magazine - The 2008 Best Of Washington
- Wired - Smart Home – Smart Home: Green & Wired-Honda Program
Print/Mobile
- Playboy - got2b
- Cooking Light & MyRecipes.com - Dinner Tonight Program for Unilever
- Martha Stewart Living Omnimedia - Martha Stewart Wedding's Snap-Able Issue
Print TV/Radio Bundle
- Gourmet Magazine - Gourmet's Diary of a Foodie
- American Express Publishing Corporation and Time Inc. - Travel + Leisure City Guides for Infiniti
- Hearst Integrated Media - Sears: ReImagine You
- Starcom USA - Rice Krispies "Childhood is Calling"
Print/Video
- Starcom MediaVest Group - Herbal Essences "Tressed to Impress"
- National Geographic Global Media – Goldman Sachs Eden at the End of the World
Print/Web Program
- Cooking Light & MyRecipes.com - Dinner Tonight Program for Unilever
- Elle - Fall Programs 2008
- American Express Publishing Corporation and Time Inc. - Travel + Leisure City Guides for Infiniti
- Hearst Integrated Media - 30 Days of Home 2008
- Rodale, Inc - Bicycling's Tour de France
- Time Inc. Corporate Sales and Marketing - THINK. THINK AGAIN
- Wenner Media - Garage Retreat Program for Mobil 1
Retail/Merchandising Tie-in
- Newsweek - Newsweek/Target Retote Program
- Hearst Integrated Media - 30 Days of Beauty 2008
- Martha Stewart Living Omnimedia – Estee Lauder & Martha Stewart Living - Recipe for Living Beautifully
Social Media Program
- Entrepreneur.com and Sprint – Entrepreneur ConnectTM
- Cisco and BusinessWeek - Business Exchange Partnership
- Federated Media - American Express OPEN Forum
- Successful Farming - Farmers for the Future
Special Advertorial Section
- Wenner Media: Us Weekly and Rolling Stone - Wenner Media & Showtime Present: “Dexter Weekly” and “Dexter”
- Hearst Integrated Media - 30 Days of Beauty
- Hearst Integrated Media - Infiniti House of Inspiration
- National Geographic Global Media - MassMutual
- National Geographic Global Media - Siemens: Answers for the Environment
- Midwest Living - Tastes of Ohio
Sweepstakes/Contests
- The Parenting Group: Parenting’s Family Road Trip
- National Geographic Global Media - Purell Hands-On Explorer Challenge
- Reader's Digest - Reader's Digest Presents the Dove Self-Esteem Contest
Total Integrated Program
- Martha Stewart Living Omnimedia - Martha Stewart Living Omnimedia And My M&M's: "Your Holiday, Your Way"
- Meredith Corporation - Kenmore Country Escapes
- American Express Publishing Corporation and Time Inc. - Travel + Leisure Guides for Infiniti
- Forbes - Intelligent Investing with Steve Forbes
- Sports Illustrated Group - Sports Illustrated Swimsuit 24/7
- Successful Farming - Farmers for the Future
- House Beautiful - The House Beautiful Kitchen of the Year 2008
- Vogue - Clairol & Vogue Perfect 10
- Women's Health/Men's Health, Rodale - Men’s Health Urbanathlon & Festival
Total Integrated Program for Launch
- Turnstile Publishing - [Re]launching Golfweek
- Washingtonian Magazine - Washingtonian Bride & Groom: Unveiled
The Wow! Award
- Hearst Integrated Media – 30 Days of Fashion 2008
- TechWeb - Data Center of the Future
- American Express Publishing Corporation and Time Inc. - Travel + Leisure City Guides for Infiniti
- Hanley Wood LLC – The Site Commander
- Hearst Integrated Media - Infiniti House of Inspiration
Top Integrated Marketing Executive
- Risa Crandall, Vice President/Publisher of Scholastic Parents Media
- Erick Neher, Vice President of Marketing Hearst Integrated Media
- Thom Allcock, Executive Director, Integrated Marketing for Wenner Media
- Simon Leslie, Publishing Director of Ink Publishing
min's Sweet 16
- Alina Goncalves, Partner/Associate Director, Exchange for MindShare
- Alison Giordano, VP, Global Sponsorships, MasterCard International
- Bill Stabile, Senior Director of Brand Marketing, Siemens
- Carolyn Dubi, SVP, Director of Print, Initiative
- Carolyn Klein, Senior Director of Media, Vonage
- Donna Bruce, Purchasing Group Manager, Procter & Gamble
- Ginger Taylor-White, SVP/Group Account Director of Print, Carat
- Jeffrey Holecko, North American Media Manager, Kimberly Clark
- Josh Martin – VP/Director of Emerging Media for ID Media
- Judi Tannenbaum, Media Manager, IBM
- Karen Finelli, VP, Group Magazine Director for Zenith
- Katie Pariseau, Marketing Manager, Integrated Marketing Solutions, Advanced Micro Devices
- Kelly Patterson – Media Supervisor, MC Media
- Len Fogge, Executive Vice President, Creating, Marketing, Research and Digital Media, Showtime
- Melissa Odenbach – Associate Media Director, Starcom Worldwide
- Michael Keaveny, Media Supervisor, Razorfish
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