 |
more
min’s b2b Talks with BW Online Editor John Byrne Online video is an attractive option for B2B publishers. Our consumer counterparts (best example, ESPN.COM) have already deployed online video to great success, and the traffic at YouTube is worth salivating over. But does video work for B2B sites? And...more
At Work, At Home, in the Books B2B media CEOs, executives, vendors and partners that attended the American Business Media Top Management Meeting this week were not disappointed with the shmooze-fest + programming in 2007. Much attention was paid during the day sessions to social networking, online programs...more
The Internet has spoiled all of us now. Digital data seems to yearn to be free, and it naturally seems to depress the pricing of everything. Now, even high-priced medical journal information has found its way outside the subscriptions wall. Elsevier recently took the unprecedented move of bringing articles...more
Nielsen's Adweek group (Adweek, Brandweek, Mediaweek) is up 1.9% year-to-date in ad pages (from 1,615.54 in 2006 to 1,646.34 in 2007). Helping is the month of August, where two supplements totaling nine pages helped contribute to high double digit and, in the cases of Adweek and Brandweek, triple digit...more
|
