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January 2008 issue (see page 4) brings a new logo and Life Well Shared tagline in the much publicized makeover of the magazine that has been an American institution since 1922. "Digital"-looking cover clearly is reflective of Reader's Digest Association ceo Mary Berner and RDA Inspiration...more
Result is not surprising given the overall fractional ad-page differentials (monthlies were +1.74% through June). Dennis Publishing's name change to Alpha Media Group puts Blender/Maxim and the since-folded Stuff on top alphabetically, but not so numerically, with a -2.73%. Best percentage was produced by...more
The circa-500 attendees at the AMC in Boca Raton, Fla., got a MagaBrand earful. Here are five 'briefs": Kliger 1. Jack Kliger as a three musketeer: Hachette Filipacchi Media U.S. president/CEO Kliger, in his "farewell" as Magazine Publishers of America board chairman, said of the magazine...more
In recognition of the sixth anniversary of the September 11, 2001, attacks, we reprint min's fifth-anniversary remembrance from the September 11, 2006, issue. The impact on the magazine community, and how it responded, will forever be indelible. Like December 7, 1941, this date five years ago that brought...more
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