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Minsider Perspectives Archives
Displaying 1 - 10 of 10 matching stories.
09-19-2011 That Used to Be Us: The Future Is Now
Back in the spring of 2009, I wrote a column on why paid digital content had a bright future. At the time, the general sentiment in media circles was that free or freemium, ad-supported models were the most sensible. I suggested that media brands that offered...
03-07-2011 The X-Factor
Earlier this year I had the chance to spend some time with Jeff Fisher, who had just recently left his job as head coach of the NFL's Tennessee Titans. We were speaking about a wide range of things but what struck me most was how he answered a question about...
11-02-2010 Reader's Digest: New Path to Enduring Value
One of the stories that wasn't well covered in the recent Cablevision/ Fox feud is the effect it had on a sports fan’s ability to shout at the television while watching games. Non-sports fans may think this ritual is borderline idiotic, but real fans...
08-16-2010 Media For All Seasons
Anyone who has done their share of business travel has no doubt had the same surreal experience I had last month when I went from New York to Las Vegas to Seattle and back to New York in 48 hours. Lots of miles, lots of on and off with my shoes and some...
05-04-2010 'Like' and the Power of Simplicity
Anyone who’s ever done a bit of self-reflection knows there is some truth to the adage that, left unchecked, your strengths become your weaknesses. A couple of unrelated news items recently - Facebook's "Open Graph" announcement and the...
03-22-2010 Brands Becoming Media
The other day I had the chance to speak to a group of students taking a Media Strategy course at Michigan State about the convergence of traditional and new media. Connected via Skype, it was the fastest two-hour conversation that I've ever had. The students...
01-05-2010 Loose Change: Trends of 2010
One of the great things about the new year isn’t so much that we get a fresh start, but rather that we know the exact moment the old year ends and the new one begins. One second it's 2009 and literally the next it's 2010. In business, most changes ...
10-30-2009 The Web and Big Profits Put Fair Use to the Test
As a kid, I knew all about the concept of fair use and the media, not as copyright law but rather as the rule that decided how long any one of us four kids got to control what we watched on our TV. The key feature of our fair use doctrine was my father's...
07-07-2009 Information Overload: Aiming for the Perfect Blend of Content Creation and Curation
I've always liked music and technology, so I was struck on several levels the other day when I heard the Police’s “Too Much Information” while listening to Pandora. First, I had to get over the fact that the song was nearly 30 years...
04-20-2009 Consumers Will Pay for the Right Content
The newspaper industry’s frantic search for a new business model in this era of free digital content has taken on a fevered pitch in recent weeks. From Seattle to Boston and many cities in-between closures, layoffs and bankruptcy have become...
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