| Displaying 1 - 20 of 122 matching stories. |
 |
|
| 08-05-2009 |
|
min Announces 2009 Sweet 16
What do Michael Keaveny, media supervisor at Razorfish and Alison Giordano, VP of global sponsorships for MasterCard International have in common? They are just two of the top media buyers and brand marketers whose magazine advocacy make them a natural fit...
|
|
|
|
| 02-06-2009 |
|
Are you in yet? Join the min Media Group on LinkedIn
We've launched on LinkedIn the min Media Group, which is for media professionals at...
|
|
|
|
| 01-30-2009 |
|
Top 5 b2b Mobile Sites
Mobilizing b2b media seems like a no-brainer. This doesn’t take any market research. Just look at your colleagues and see how much of their time is spent nose deep in their smartphones, checking email. Shouldn’t all of their trade e-newsletter hot...
|
|
|
|
| 01-16-2009 |
|
Top 5 Magazine Vodcasts You Have to See
At the risk of receiving even more snarky notes about the podcasts he “must have missed—amazingly,” Digital Media Editor Steve Smith returns to the iTunes library this week in search of video counterparts to last week’s list of...
|
|
|
|
| 01-09-2009 |
|
Top 5 Magazine Podcasts You Have to Hear
Have you heard a good magazine lately? Some of the best magazine content online comes to us in the form of podcasts. Don’t miss these gems hidden deep within the netherworld of iTunes. Steve Smith, min’s digital...
|
|
|
|
| 12-11-2008 |
|
Top 5 b2b Magazine Website Gains
This week’s top 5 shows final unique visitor percent gains for b2b magazines’ websites. We took the most recent data available from min’s b2b digital boxscores and looked at October vs. September of 2008. We considered b2b magazine websites...
|
|
|
|
| 11-17-2008 |
|
2008 Was An Advertising Annus Horribilis For The Monthlies.
We know the primary reason: the meltdown on Wall Street caused by the banking/brokerage collapse. The impact spread this fall like a prairie fire, and with many companies at or on the verge of bankruptcy (Circuit City and General Motors are now the most...
|
|
|
|
| 09-25-2008 |
|
Entertainment Weekly Spoofs TNY
Even the best jokes are soon forgotten, so thank goodness for Entertainment Weekly's stellar memory. Their Oct. 3 cover features Jon...
|
|
|
|
| 09-22-2008 |
|
Paste Goes Local
Independent music and culture magazine Paste is capitalizing on what is becoming an increasingly popular business model through which magazines add localized content in various cities throughout the U.S. Paste:Local is essentially a series of city-specific...
|
|
|
|
| 09-19-2008 |
|
Top 5 Ad Page Gains for October
For this week's top 5, we took at look at October's monthly magazine ad pages (100 or more) and found that fall definitely has more than one meaning. Many...
|
|
|
|
| 09-05-2008 |
|
Top 5 Most Interesting Shelter Mags' Sept. Issues
With Autumn approaching, we at min thought we'd embrace the changes that it brings and look to shelter magazines for ideas on how to make our seasonal transitions as stylish and up to date as possible. Numerous shelter magazines' September issues focused on...
|
|
|
|
| 09-03-2008 |
|
Choose BabyTalk's Favorite Baby
Bonnier Corp.'s BabyTalk magazine wants your help in choosing Babytalk's favorite...
|
|
|
|
| 08-29-2008 |
|
Top 5 Political Magazine Websites' Campaign Blogs
With last night’s DNC wrap-up and this morning’s Republican VP pick announcement fresh on our minds, min decided to look at political magazine websites' campaign blogs for this week’s top 5 list. Of course, there are more campaign blogs out...
|
|
|
|
| 08-26-2008 |
|
Chris Madden Gives Back To Vets Wounded in Iraq
Nice gesture by Chris Madden, who can proudly add "military hospitals" to J.C. Penney (her retail partner for years) as venues for her products. Here, Madden responded to a request from Michigan Blue Water chapter president Carla Brodacki to make...
|
|
|
|
| 08-22-2008 |
|
Top 5 Consumer & b2b Ad Page Increases
If solace is what magazines are after, the monthlies' cumulative -11.73% third-quarter differential is not the worst ad performance of this decade; that still belongs to the September 11-affected -12.36% for first-quarter 2002. And solace comes from the...
|
|
|
|
| 08-21-2008 |
|
SI & ESPN: Dealing With A Tough Economy
ESPN the Magazine's circulation has been up and its biggest competitor, Sports Illustrated, reported its newsstands up 20% as well. Yet, ad pages are down for both, as well as for most magazines. That is not news (see biweekly boxscores in the...
|
|
|
|
| 08-18-2008 |
|
In Style Surges on the Newsstand, Too
In the August 18 min, we stated in the circulation analysis that All You and Ladies' Home Journal were the only two of 20 women's general- interest and beauty-fashion...
|
|
|
|
| 08-18-2008 |
|
September Vogue Becomes a Carry-on
To emphasize the "Fall Fashion Preview" issue's 800-page (674 ad-page) heft, Vogue publishing director (since...
|
|
|
|
| 08-15-2008 |
|
Top 5 Magazine Anniversary Issue Covers
For this week’s top five list, we at min looked at the top magazine anniversary issues of the summer only (May-Sept.) and picked the top five covers. We found over fifteen anniversary issues to choose from, from large weeklies to smaller, independent...
|
|
|
|
| 08-12-2008 |
|
The Planet is Going to the Dogs
Below is an excerpt from Chapter 5 of PRNews' "Going Green: Case Studies in Outstanding Green Business Practices." Read on and click below for information on how to buy the book. As a publication catering to one of the fastest growing demographics...
|
|
|
|
| Pages: [1] 2 3 4 5 6 7 Next » |
Featured White Papers:
Making the Move: Tips on How to Create Digitally-Optimized Magazines
Twitter Best Practices for Media Companies
.jpg)
Internet Sales Guidebook