| Displaying 1 - 20 of 206 matching stories. |
 |
|
| 11-17-2008 |
|
2008 Was An Advertising Annus Horribilis For The Monthlies.
We know the primary reason: the meltdown on Wall Street caused by the banking/brokerage collapse. The impact spread this fall like a prairie fire, and with many companies at or on the verge of bankruptcy (Circuit City and General Motors are now the most...
|
|
|
|
| 11-10-2008 |
|
MIN's Weekly Boxscores (week of November 10, 2008)
Issue Date 2008 Ad Pages Issue Date 2007 Ad Pages % of Diff. YTD 2008 YTD 2007 Issue Date AMERICAN PROFILE 11/09 8.76 11/11 12.66 -30.81 504.97 553.74R -8.81 AUTOWEEKBIWEEKLY IN 2009 11/10 26.76 11/12 25.63 4.41 1,059.65 1,084.23 -2.27 BUSINESS WEEK 11/10...
|
|
|
|
| 11-10-2008 |
|
MIN's BiMonthly Boxscores (July/August or August/September 2008/2007)
Issue 2008 Issue 2007 % YTD YTD % Date Ad Pages Date Ad Pages of Diff. 2008 2007 of Diff. AARP Jul/Aug 35.89 Jul/Aug 46.77 -23.26 170.10 209.74 -18.90 AMERICAN PHOTO Jul/Aug 34.00 Jul/Aug 38.16 -10.90 194.83 205.33 -5.11 AUDUBON Jul/Aug 39.78 Jul/Aug 44.20...
|
|
|
|
| 11-03-2008 |
|
MIN's Weekly Boxscores (week of November 3, 2008)
Issue Date 2008 Ad Pages Issue Date 2007 Ad Pages % of Diff. YTD 2008 YTD 2007 % of Diff. AMERICAN PROFILE 11/02 9.02 11/04 14.42 -37.45 496.21 485.70 2.16 AUTOWEEK 11/03 21.57 11/05 26.78 -19.45 1,032.90 1,058.60 -2.43 BUSINESS WEEK 11/03 57.84 11/05 32.83...
|
|
|
|
| 11-03-2008 |
|
MIN's BiWeekly Boxscores
Issue Date 2008 Ad Pages Issue Date 2007 Ad Pages % of Diff. YTD 2008 YTD 2007 % of Diff. COUNTRY WEEKLY 11/03 53.44 11/05 53.96 -0.96 528.66 708.99 -25.43 ESPN 11/03 42.32 11/05 75.14 -43.68 1,119.81...
|
|
|
|
| 10-27-2008 |
|
MIN's Weekly Boxscores (week of October 27, 2008)
Issue Date 2008 ad pages Issue date 2007 Ad Pages % Diff YTD 2008 YTD 2007 % Diff AMERICAN PROFILE 10/26 11.73 10/28 15.42 -23.93 487.19 526.66 -7.49 AUTOWEEK 10/27 16.83 10/29 24.04 -29.99 1,011.32 1,031.82 -1.99 BUSINESS WEEK 10/27 42.37 10/29 62.32 -32.01...
|
|
|
|
| 10-20-2008 |
|
November Continues The Monthlies' Ad-Page Recession (-14.09%).
In an earlier era, publishers might have asked, Brother can you spare a page?, because the poor differentials look 1930s-ish. A little solace, though, comes from increased integrated-marketing programs, which means that publishers are less dependent on pages...
|
|
|
|
| 10-20-2008 |
|
North American Media Group First-Half Ad Pages Headed North.
Revised data for the Minnetonka, Minn.-based NAMG (top New York executive is executive vp/ex-Sports Illustrated publisher Fabio Freyre), where the magazines revolve around clubs, makes it just the...
|
|
|
|
| 10-20-2008 |
|
MIN's Weekly Boxscores (week of October 20, 2008)
Issue Date 2008 Ad Pages Issue Date 2007 Ad Pages % of Diff. YTD 2008 YTD 2007 % of Diff. AMERICAN PROFILE 10/19 15.14 10/21 16.47 -8.08 475.46 511.24 -7.00 AUTOWEEK 10/20 18.90 10/22 16.50 14.55 994.50 1,007.78 -1.32 BUSINESS WEEK 10/20 36.33 10/22 57.00...
|
|
|
|
| 10-20-2008 |
|
MIN's BiWeekly Boxscores
Issue Date 2008 Ad Pages Issue Date 2007 Ad Pages % of Diff. YTD 2008 YTD 2007 % of Diff. COUNTRY WEEKLY 10/20 21.33 10/22 38.23 -44.21 475.09 654.88 -27.45 ESPN 10/20 40.70...
|
|
|
|
| 10-13-2008 |
|
MIN's Weekly Boxscores (week of October 13, 2008)
Issue Date 2008 Ad Pages Issue Date 2007 Ad Pages % of Diff. of Diff. YTD 2008 YTD 2007 % of Diff. AMERICAN PROFILE 10/12 8.11 10/14 11.31 -28.29 460.32 444.51 3.56 AUTOWEEK 10/13 25.07 10/15 25.23 -0.63 963.27 974.95 -1.20 " (Buyer's Guide) ---- 12.33...
|
|
|
|
| 10-06-2008 |
|
MIN's Weekly Boxscores
(week of October 6, 2008; end of third quarter where indicated by a *) Issue Date 2008 Ad Pages Issue Date 2007 Ad Pages % of Diff. YTD 2008 YTD 2007 % of Diff. AMERICAN PROFILE 10/05 9.22 10/07 20.59 -55.22 451.21 482.69 -6.52 AUTOWEEK 10/06 23.38...
|
|
|
|
| 10-06-2008 |
|
MIN's BiWeekly Boxscores
Issue Date 2008 Ad Pages Issue Date 2007 Ad Pages % of Diff. YTD 2008 YTD 2007 % of Diff. COUNTRY WEEKLY 10/06 25.16 10/08 30.83 -18.39 453.89 616.80 -26.41 ESPN 10/06 52.32 10/08 65.85 -20.55 1036.79 1,248.76...
|
|
|
|
| 09-29-2008 |
|
Yes, There Are Weeklies And Biweeklies That Are Advertising-Page Up.
With all of the bad economic news (made clear last week by President Bush's speech supporting the White House's $700 billion financial-institution bailout), we would have expected a clean (or, better put, "dirty") downward ad sweep by the...
|
|
|
|
| 09-29-2008 |
|
Min's Biweekly Boxscores
Issue Date 2008 Ad Pages Issue Date 2007 Ad Pages % of Diff. YTD 2008 YTD 2007 % of Diff. COUNTRY WEEKLY 9/22 24.32 9/24 34.30 -29.10 428.60 585.82 -26.84 ESPN...
|
|
|
|
| 09-29-2008 |
|
Min's Weekly Boxscores
(Week of September 29 2008/2007) Issue Date 2008 Ad Pages Issue Date 2007 Ad Pages % of Diff. YTD 2008 YTD 2007 % of Diff. AMERICAN PROFILE 9/28 15.75 9/30 12.27 28.36 441.99 462.10 -4.35 AUTOWEEK 9/29 18.12 10/01 15.55 16.53 908.27 918.95 -1.16...
|
|
|
|
| 09-22-2008 |
|
Monthlies' October Ad Pages Fall Further.
Allure, the first monthly in the alphabet, sets a 17-year ad-page record in October with a Best of Beauty-aided 208.54 ad pages--and we congratulate promoted-in- May vp/publisher Agnes Chapski and her staff. After that, it is largely downhill, with October's...
|
|
|
|
| 09-22-2008 |
|
MIN's Weekly Boxscores
Issue Date 2008 Ad Pages Issue Date 2007 Ad Pages % of Diff. YTD 2008 YTD 2007 % of Diff. AMERICAN PROFILE 9/21 14.44 9/23 15.02 -3.86 426.24 449.83 -5.24 AUTOWEEK 9/22 13.83 9/24 17.83 -22.43 890.15 903.40 -1.47 BUSINESS WEEK 9/22 53.48 9/24 56.92...
|
|
|
|
| 09-22-2008 |
|
MIN's BiWeekly Boxscores
Issue Date 2008 Ad Pages Issue Date 2007 Ad Pages % of Diff. YTD 2008 YTD 2007 % of Diff. COUNTRY WEEKLY 9/22 24.32 9/24 35.93 -32.31 428.60 587.45...
|
|
|
|
| 09-15-2008 |
|
MIN's Weekly Boxscores
Issue Date 2008 Ad Pages Issue Date 2007 Ad Pages % of Diff. YTD 2008 YTD 2007 % of Diff. AMERICAN PROFILE 9/14 14.65 9/16 13.49 8.60 411.80 434.81 -5.29 AUTOWEEK 9/15 24.82 9/17 16.58 49.70 876.32 884.65 -0.94 BUSINESS WEEK 9/15 47.29 9/17 51.92 -8.92...
|
|
|
|
| Pages: [1] 2 3 4 5 6 7 8 9 10 Next » |
