Boxscore Junkies Archives
Displaying 1 - 20 of 57 matching stories.
03-01-2010 December 2009 Versus November 2009 Digital Media Boxscores
Alas, one of the key drivers to some content categories was the tragedy of Brittany Murphy’s death on December 20 and the ongoing fascination with the crash and burn that was Tiger Woods and his endless line of affairs. Virtually all of the celebrity...
02-01-2010 November 2009 vs. October 2009 Digital Media Boxscores
As min’s exclusive digital boxscores for the month show, most sites lost ground versus their October highs as Web traffic to content sites decreased overall and e-commerce picked up. Yet select food sites including Condé Nast Digital’s...
01-11-2010 October 2009 Versus September 2009 Digital Media Boxscores
October 2009 Versus September 2009 Digital Media Boxscores (see analysis) Media Sites/Parent URL OCT. ‘09 PV SEPT. ‘09 PV % Diff. OCT. ‘09 UV SEPT. ‘09 UV % Diff. Source All Recipes/Reader’s Digest allrecipes.com 238,791,976...
11-23-2009 September 2009 Boxscores Have Plenty Of This, Not That
Our quarterly look at year-over-year digital growth among the major magazine brands takes a snapshot of annual progress at a moment when many of these publishers strike a good “back to work/back to school” pose. There has been some remarkable...
11-21-2009 Welcome Back?: September Web Traffic Returns in Fits and Starts
Historically, September is a strong month for Web traffic as we bounce back from typical summer drops. But traffic patterns clearly have shifted in recent years, and the summer months are no longer the dead zone they once were for Web sites. As more people...
10-26-2009 August 2009 Versus July 2009 Digital Media Boxscores
Even the summer doldrums can’t keep good editorial ideas down. As we saw in July, branded magazine content has held up well generally during the summer months, and August was a good example of sites keeping the content ideas fresh....
10-05-2009 'People’s' Tweets Expand To Pets
The T-trend is making another substantial leap. People.com editor Mark Golin (ex-Maxim) tells min that from April through August, there was a 150% increase in referrals from Twitter back to the Web site. What is Golin’s strategy? Continuing to reinvent...
10-03-2009 Additional Digital Media Boxscores for July
 See the complete July vs. June digital boxscores plus analysis in min. The sites below are additions to last week's chart. 2009 VERSUS JUNE 2009 DIGITAL MEDIA BOXSCORES (additions...
09-28-2009 July Boxscores Are Replete With Politics, Pop, And Print
It was a July full of hot debates and hotter pop-culture stories. On the news front, SLATE.COM (+18.57% page views, +22.22% unique visitors versus June 2009), NEWSMAX.COM (+32.99% PVs, +34.62% UVs), and CNNMONEY.COM (+11.59% PVs, +4.58% UVs) seemed to benefit...
08-31-2009 Fragmentation Be Damned: Magazines Get Into the Digital Mainstream
Eye on Digital: June 2009 vs. June 2008 Digital Boxscores We have been told for months that digital is the one bright spot in--with few exceptions--an overall dark year for consumer magazines, and our quarterly tracking of year-over-year Web site traffic...
08-31-2009 June 2009 vs. June 2008 Digital Media Boxscores
Fragmentation Be Damned: Magazines Get Into the Digital Mainstream We have been told for months that digital is the one bright spot--with few exceptions--in an overall dark year for consumer magazines. Our quarterly tracking of year-over-year Web site traffic...
08-28-2009 Digital Boxscores: It’s a Woman’s World in June
Back in the early part of this century conventional wisdom argued that summer was very good for women’s service sites. Using a rationale that was never entirely clear to me, some sites argued that with the kids and husbands out of the house more, women...
07-27-2009 The Internet's May Push-And-Pull
By Steve Smith May traffic proves to be a mixed bag as the Memorial Day holiday giveth and taketh away. On the one hand, the break from home and office tends to reduce online time overall, but cookouts and getaways pull users to specific sites to find...
06-29-2009 April 2009 Versus March 2009 Boxscores: April 'Cruel' (No Fool), But 'Allure'/'Parade'/'Vibe' Are Hits
Cruel may be too harsh a term, but April certainly is tough on many consumer Web destinations. Traffic tends to draw back from March gains as users fly from their desktops into spring. In the case of SCHOLASTIC.COM, for instance (-17.53% page views, -10.48%...
05-25-2009 March Gladness: As Ad Pages Decline, Page Views Rise
Publishers hungry for good news can find it in their Web traffic. To emphasize that, the customary digital boxscores comparison of current month versus previous month is, in this instance, comparing current year versus past year in the manner of min's...
05-25-2009 EW Tweets Big Questions; Health Gets Active
Entertainment Weekly's PopWatch Twitter is quickly gaining followers not only due to its frequent updates but also due to perfect timing, as the Twitter craze came just in time for tv's biggest 2008-2009 season finales and the summer box-office rush. EW's...
05-25-2009 March 2009 Versus February 2009 Digital Media Boxscores
Media Sites/Parent URL MAR FEB PV % Diff. MAR UV FEB UV % Diff. Source All Recipes/Reader's Digest allrecipes.com 193,000,000 185,000,000 4.32 16,000,000 15,000,000 6.67 Omniture Allure/CondéNet allure.com 4,956,548 2,766,586 79.16 748,388 280,148...
05-25-2009 March "Gladness": As Ad Pages Decline, Page Views Rise March 2009-Versus-2008 Boxscores
By Steve Smith Publishers hungry for good news can find it in their Web traffic. To emphasize that, the customary digital boxscores comparison of current month versus previous month is, in this instance, comparing current year versus past year in the manner...
04-27-2009 February Boxscores 'Delivered' Hobbyists—And Babies, Too
By Steve Smith The calendar works against online traffic in February generally, and most sites gave back some of the post-holiday gains they received in January. Not from enthusiast sites, which, like their print counterparts, seem to be faring well. From...
03-30-2009 Boxscores: Fitness, Not Food, Generates Jan. Traffic Gains
Eye On Digital Media by Steve Smith Following the usual January post-holiday patterns in online traffic, such food URLs as Reader's Digest's ALLRECIPES.COM (-20.79% page views and -19.95% unique visitors versus December 2008) and Condé Nast Digital's...
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