| Displaying 1 - 20 of 657 matching stories. |
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| 02-06-2012 |
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Boxscores: Top 20 b2b Mag Titles in November 2011 vs. 2010
Automotive, engineering and electronic categories took the lead in November 2011 with b2b titles from Penton Media's Microwaves & RF, Associated Business NASA Tech Briefs and SEMA News (Performance After). See the top 20 titles in November (2011 vs. 2010)...
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| 02-06-2012 |
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b2b boxscores: Mag. Category Charts for Jan.-Nov. 2011/2010
Tracking the b2b magazine category markets for print advertising January - November 2011 vs. 2010 (data supplied by IMS/the Auditor) showed of the 16 categories, 11 had overall ad-page gains from Jan-Nov. while only six showed overall gains in of November...
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| 02-06-2012 |
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b2b Boxscores: Automotive to Race Ahead in Ad-Page Growth
An unsteady economy does not seem to affect the enthusiasm for cars, as demonstrated by the steady advertising growth of the b2b print mag automotive category (+2.95% Jan.-Nov. 2011 compared with 2010/+4.94% in Nov.) according to IMS/the Auditor...
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| 02-06-2012 |
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b2b Boxscores: Microwaves & RF Take the Ad-Page Heat
Taking a look at print magazine advertising for the tail-end of 2011 (based on data from IMS/the Auditor), two categories stand out in ad-page gains in November: Electronics (+9.06%) and Engineering (14.52%). In the electronics category, Microwaves & RF...
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| 01-23-2012 |
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b2b Boxscores: Category Ad Pages and Revenues (October 2011/2010)
October b2b category ad pages and revenues for October 2011 vs. 2010 are supplied by IMS/the Auditor. All 16 categories are charted below. See top 20 titles in October and more category analysis. ADVERTISING/MARKETING/SALES MANAGEMENT AD PAGES AND REVENUES...
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| 01-17-2012 |
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b2b Boxscores: Automobile and Broadcast Boxscores Take Heights in 2011
New Bay Media remains the turnaround kid of the year. Its acquisitions of Broadcasting and Cable (+40.78% Jan. to Oct., +86.73% Oct.), Multichannel News (+33.94% YTD), +63.65% Oct.) and TWICE (+16.88% YTD, +27.93% Oct.) have proven out in very short order. We...
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| 01-16-2012 |
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NewBay and North American Titles Drive Ad Page Growth
For some select titles it was a very good 2011. According to IMS/The Auditor ad page counts provided exclusively to min’s b2b, the top 20 ad page gainers for the Jan’ to Oct. period were showing solid double-digit growth. Many of the titles and...
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| 01-02-2012 |
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b2b Group Publishers Boxscores (January - September 2011 vs. 2010)
Of the 50 publishers we track in min’s b2b, 35 were in positive ad page growth territory. Topped by trucking industry publisher and bright star throughout 2011, Randall-Reilly had the most ad pages among the books IMS/The Auditor surveyed for the period...
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| 12-21-2011 |
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The Niche Get Richer: Tight Verticals Dominate Group Publisher Growth Rates
While working off of some easy comps in recent years, the b2b group publishers in the first three quarters of 2011 proved spunky. Of the 50 publishers we track in min’s b2b 35 were in positive ad page growth territory. Topped by trucking industry...
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| 12-21-2011 |
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Group Publishers' b2b Boxscores: Advanstar, HMP, Randall-Reilly and Stamats and Stagnito (January-September 2011 vs. 2010)
As the last week of reporting for 2011, we take a look at the top b2b group publisher gainers for January-September ad pages supplied by IMS/the Auditor. Topped by trucking industry publisher and bright star throughout 2011, Randall-Reilly had the most ad...
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| 12-20-2011 |
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Medical Journals Prescribe Double-Digit Growth for 2011
The prognosis for the medical journal publishing segment appears good, according to the latest roll-up of ad page counts from Kantar Media. For the January to October period, every major specialty segment and publishing category is showing growth against the...
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| 12-14-2011 |
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b2b Boxscores: Category Charts (January - September 2011 vs. 2010)
As we complete our coverage of min’s b2b boxscores for the month of September from IMS/The Auditor ad page counts, we see some of the same titles coming up on top ad-page wise. Stagnito’s Progressive Grocer has been performing well all year and in...
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| 12-13-2011 |
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B2B Box Scores: Promotions Lead Advertising as Marketing Dynamics Change
There is a good reason why ad agencies all feel as if their business models are under strain. The fundamentals are weak and have been for a decade a least. The basic art of brokering media sales, upon which much of the industry was built, has gotten a lot...
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| 11-22-2011 |
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Boxscores: Food/Broadcast/Construction Categories for September 2011
Ad page data for the categories of food, broadcast and construction are charted below. See analysis and the top 20 b2b magazine titles chart for third quarter 2011 vs. 2010.Data compiled by category by IMS/the Auditor. BROADCAST AD PAGES AND REVENUES...
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| 11-21-2011 |
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Food, Construction and Broadcasting Lead B2B Ad Page Gainers
Some of the usual suspects continue to pop on the monthly and exclusive min’s b2b boxscores this month from IMS/The Auditor ad page counts. Stagnito’s Progressive Grocer has been performing well all year and in September the book added 65.5 pages...
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| 11-15-2011 |
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Boxscores: Category Ad Page Data (January - August 2011 vs. 2010)
Below are the sixteen category boxscore reports for August ad pages and revenues based on August 2011 vs. August 2010 data from IMS/the Auditor. See more analysis and the top twenty titles for the month. ADVERTISING/MARKETING/SALES MANAGEMENT AD PAGES AND...
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| 11-14-2011 |
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Auto and Broadcast Segments Show Some Momentum in Ad Page Growth
Overall it has been a mixed bag year for b2b print, with most segments showing modest rebounds overall, but performance varying by title within categories. In our exclusive IMSThe Auditor ad page reviews for August 2011, we see some verticals with general...
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| 11-08-2011 |
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Government Tech and Food Lead August Ad Page Gainers
1105 Media’s Government Computer News led b2b ad page gainers for the month of august, per our exclusive min’s b2b Box Scores, based on tracking from IMS/The auditor. Even in an overall down year for the tech title (-1.40 in ad pages Jan.-Aug...
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| 11-08-2011 |
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Boxscores: Government and Food Boxscores for August 2011
Part of a general boost in the food category this year, National Provisioner (meat, poultry, seafood processing) has had a strong year, up 46% in pages January-August and saw a 31.88 page increase in August. Food Technology (+28.96% for Aug., 19.13% YTD) and...
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| 11-07-2011 |
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Medical Journals Maintain Strength into Third Quarter 2011
The health fields continue to track well ahead of general b2b trade publishing in 2011, according to the latest ad page counts from Kantar, exclusive to min’s b2b. The leading category of medical journals in advertising is far and away the...
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