American Legacy to Resume Publication in 2012

By Steve Cohn
11/30/2011

Mount Vernon, N.Y.-based American Legacy, a history/cultural quarterly for African-Americans since 1995, will return in February 2012 after founder Rodney Reynolds skipped three issues this year to raise new investment capital.  Mission accomplished, says Reynolds.  "We are ecstatic to be positioning ourselves to be an even stronger company than before."

From the launch through 2007, American Legacy had the financial backing of what is now Forbes Media, LLC, as it was a complement to American Heritage. Both went on their own in 2007 after Elevation Partners took a minority stake in Forbes Media, with Edwin Grosvenor taking ownership of AH (also a quarterly).

During its hiatus, AL posted content on AmericanLegacyMag.com. The magazine’s 115,000 subscribers are all getting extensions.

The 500,000 rate-base AL is also distributed to about 400,000 members of predominately African-American churches, and although that suggests "traditional" content (e.g., remembrances of the civil rights movement during the 1950s/1960s), Reynolds and editorial director Audrey Peterson were decidedly "nontraditional" with the Summer 2010 cover of Jimi Hendrix (pictured). Author and Hendrix biographer Greg Tate called the late musician’s "absence from a general celebration of African-American cultural heroes…a vast cultural and political amnesia."